A short overview of popular plugins for creating landing pages, one-pagers, landing pages in WordPress.

Nowadays there are many different services that offer visual online landing page builders. Among them there are really useful and convenient ones that can significantly simplify the solution of many everyday tasks of marketers. Such services allow you to focus on content and do without designers and programmers. Well, or using them minimally.

As usual, all worthy services have one significant drawback - high cost. The same Tilda, which, in fact, prompted me to write this post, will cost an average of 750 rubles. per month for one site.

As an alternative, WordPress with some good visual page builder may well work.

Premium plugins

There are not many commercial solutions, but among them there are very interesting options.

1. Cornerstone - The WordPress Page Builder

A new visual page builder that allows you to simply drag and drop elements to create stunning pages with a unique design in WordPress.

Cornerstone, a year and a half after its release, managed to please many users. It has already been purchased more than two thousand times on Codecanyon alone. Cornerstone stands out from its competitors with a very stylish, responsive and intuitive interface. The entire page design process takes place on the front end, which allows you to see changes in real time. The plugin includes a huge selection of really useful modules and elements, as well as ready-made page layouts for use.

By the way, the developer of this Cornerstone plugin is the famous THEMECO studio - developer of the famous theme for WordPress - X | The Theme. All theme buyers receive the plugin for free.

Cornerstone may well compete with many commercial online services.

Download Demo

2. Parallax Gravity - Landing Page Builder

Parallax Gravity is, of course, much simpler than Cornerstone, however, it also allows you to create an unlimited number of complex landing pages. You can add multiple sections to each page, you can set a background for each section, add any type of content, including shortcodes and much more.

The plugin has been removed from sale.

Awesome WordPress plugin for quick creation an unlimited number of one-page sites with very wide capabilities and many different modules, effects and settings.

Download Demo

4. Visual Composer - Page Builder for WordPress

I wanted to start with it, but I think I’ll end with it, because not everything is so simple. I talked about it in detail a couple of years ago. This is an excellent visual designer that absolutely deserves to be a leader in the niche. I use this plugin very often myself. Visual Composer allows you to implement a visual page builder on almost any website. This greatly speeds up, simplifies and reduces the cost of developing and operating a website.

Download Demo

Why is it not clear?

Because in Visual Composer you can’t just go and create a landing page.

At a minimum, this will not work with every topic. The first questions that may arise are: how to remove the cross-cutting header and footer, and add your own navigation to pages. It’s not difficult to do this, I’ll tell you how you can competently finalize the topic. In the meantime, I’ll note that hiding unnecessary elements with using CSS, as some suggest, is not a solution.

You don’t have to modify the theme, but use add-ons for Visual Composer. For example, which allows you to create landing pages using the full power of Visual Composer. The plugin includes more than 25 ready-made page layouts and more than 23 add-ons for the designer itself, import is carried out in one click.

Download Demo

There is also a plugin with which you can create different beautiful menus for your landing pages in Visual Composer.

Download Demo

Free plugins

There are a number of free solutions for creating landing pages in WordPress.

• WordPress Page Builder – Beaver Builder- a flexible page builder that allows you to forget about shortcodes and HTML.
• Elementor Page Builder- an advanced visual page builder that allows you to create landing pages on the front end by simply dragging and dropping elements.
• Page Builder: Live Composer – drag and drop website builder- visual designer of responsive landing pages.
• WordPress Landing Pages- create beautiful landing pages on WordPress.
• Unbounce Landing Pages- The most powerful offline landing page builder.
• Landing Page Builder – Drag & Drop Page Builder- visual designer of responsive landing pages and layouts.
• Landing Page- allows you to create beautiful and high-converting landing pages without code in minutes
• Free Landing Pages Builder by Wishpond- landing page builder, it is possible to place pages in your own domains and subdomains.

How to link a page to a subdomain

Very often, landing pages are moved from the main domain to subdomains or even to separate domains. This is very convenient, it allows you to work with the landing page as an independent site with its own analytics, advertising campaigns etc.

Why do you need a WordPress page builder?

Using the WordPress builder, you can design and create a wide variety of pages, ranging from simple to the most complex. There are other tools for this, the most successful of which are Drupal and Joomla. However, users prefer WordPress, and for this they have their own, such simple and such compelling reasons:

• Easy to install
• Easy to set up
• Easy to use.

According to most users, WordPress has the most user-friendly interface. To create a standard website, you do not need to know any codes, and the creation process requires virtually no time. The settings and appearance of the site can be easily and quickly changed using themes. WordPress plugins are quite simple, and everything you need can be found in the admin panel.

Below is an overview various characteristics For three best WordPress page builders

1. Visual Composer

Peculiarities:

Allows you to change the content of the page both from the front part of the site and from the admin panel. It is not surprising that it is preferred by users since it is the only one that allows you to do this. Visual Composer has an incredibly wide range of features. It includes media components for images and videos, social media buttons, and content components such as post carousel, tiled layout, and post sliders. There is a support function.

Ease of use:

The plugin interface is very convenient and friendly both for the front part of the site and for the admin panel. Ideally, after installing the plugin, you should spend no more than 15 minutes to understand how it works. Although this plugin is very easy to use, it may take you several hours to create pages according to your needs. First you must understand what options are possible in the operation of each element.

The plugin includes several ready-made templates to speed up the process. In order to better master their operation, it is advisable to first practice with them by moving content elements. This way you can easily master the workflow.

Support:

This plugin has been used for a long time, and it is regularly updated, expanding its capabilities. This is the most popular plugin on CodeCanyon and you can be sure that it will be actively supported for a long time. WP Bakery has an extensive database on its website where you can find the information you need. There is a support service that responds to user queries, and user comments are answered daily on the CodeCanyon website.

There is no annual fee for using Composer, and if you purchase this plugin, you will always receive updates and support in the future.

Components:

The complete package of this version is the best selling addon on CodeCanyon. Each of its elements is designed to provide users with maximum ease of use. Its components are: information window, icons, information list, counter, modal pop-up window, interactive banner, timeline and advanced google maps. Background features: vertical and horizontal parallax, background for pinned images and videos, single-layer and multi-layer parallax on hover. By using text editor WordPress you can change the fonts in the icon and search for the desired fonts for the icons in your library.

Built-in blocks:

This plugin has more than 40 built-in blocks. They include Text Block, Text Separators, Facebook Like, Single Image, Call to Action, Video Player, Google Maps, Pinterest, pie chart, media tiles, etc. This is only available in JavaScript files and saves bandwidth and time.

Advantages and disadvantages:

Visual Composer easily competes with other similar programs; it may well be considered best choice for WordPress website owners. The user-friendly interface and eye-catching visual elements also increase its popularity. Unlike other designers, Visual Composer does not have the ability to insert a widget into pages.

2. Beaver Builder

Peculiarities:

This plugin is compatible with all WordPress themes, including custom ones. It allows you to work with pages from the front of the site. The main advantage here is that the user has the opportunity to clearly see the page in the process of creation.

Builder includes a set of 11 interior page layouts and 12 layouts home page. The page layout includes various templates such as services, site information, contacts, portfolio, etc. You can fully customize all the layouts according to your needs. Unlike other constructors, Builder can work on multiple sites.

Ease of use:

Builder starts working immediately after installation. The plugin has a small number of configuration options, with their help you can easily and quickly configure everything. The options menu will help you customize page templates and other elements.

If you are creating new page, go to the “Page Builder” tab or click on the “Page Builder” link available in the list of entries.

When the designer is running, all page changes are reflected in the user area of ​​the site, and you can choose from 12 home page layouts or 11 site content page layouts.

There are three categories of modules in Builder, namely WordPress widgets, advanced and basic. The first category shows all the active widgets on your site, including the main WordPress widgets and those that were installed later. These modules allow you to include images as well as text and various content components.

It is possible to edit all layout elements from the context menu. Once you've created a custom page layout, you can save it in the Tools menu. Based on the saved layouts, it will be possible to develop new pages in the future.

Support:

Beaver Builder's support team offers assistance, usually very quickly, within 24-48 hours. There is also a support forum where you can get the answers you need from the support team.

Addons:

Unfortunately, this plugin does not currently support the ability to add extensions.

Built-in blocks:

Builder has many built-in blocks: slideshows, pages, reviews, buttons, tabs, forms and pricing tables, and much more.

Advantages and disadvantages:

Developing web pages usually involves a lot of effort and time. Builder has user-friendly interface, which will help you complete your work in a short time, and you do not need knowledge of codes. The plugin does not support the ability to insert one column inside another.

3. Velocity Page

Peculiarities:

Velocity is a relatively new plugin that allows you to design page layouts and change page content from the front end of your site. With its help you can easily create and edit pages. However, it cannot be used on existing messages. When the plugin runs, the page content is hidden or ignored. You have the option to work with your site's existing theme or choose from pre-loaded layouts.

Ease of use:

Velocity only allows you to change page content from the front end of the site. Once logged in, you will be able to see the “Edit” button on the page. Click it to start the editing process. You can use the editor to quickly view the available options before making your choice. Although you can change columns and rows using the Change Item Type button, you cannot change the column width.

Support:

Velocity Page has good support. If during the 30-day trial period you are not satisfied with its work, after this period your money will be returned to you. An extremely efficient support system will answer all queries and help you solve any problems that may arise.

Addons:

Unfortunately, this plugin does not support installing add-ons.

Built-in blocks:

You can easily use built-in blocks to improve the design of the edited page. To do this, you simply need to use drag and drop to add a block. A block can be: image, forum, multimedia, text, etc.

Advantages and disadvantages:

Velocity great option for users and designers. It makes it much easier to add images and videos without changing the appearance or design of the page. Some users may not be satisfied with the price.

The plugin is compatible with most WordPress themes. However, there are themes that it is not compatible with, if this happens to your theme, you will get your money back. This plugin is a good option for users who have very little knowledge of the WordPress control panel or codes.

WordPress is a versatile and feature-rich content management system. But there is one drawback in it that every webmaster will sooner or later encounter - the appearance and structure of the pages and posts created are strictly limited by the installed and activated theme.

Speaking in simple words All pages and posts in WordPress will be similar to each other. And if there is a need to create any special page, with special functions and appearance, then you will need to look for some additional methods.

In this article, we will tell you about the best page builder plugins for WordPress, thanks to which you can create content with any necessary functions.

Page builders in WordPress are plugins that add some features to the built-in standard editor. additional functions. Thanks to them, you can create pages with a unique appearance.

Modern designers make it possible not only to use new elements in content, but also to significantly change the structure and layout.

Some modern themes, mostly only paid ones, include constructor functions. Below we will tell you about the best page builder plugins for WordPress that provide these features for free or shareware.

By the way, the main purpose of using such constructors is to create landing pages. They have everything you need for this.

Elementor

Opens a list of plugins that appeared not so long ago, compared to others described below, but have already acquired big amount fans. It's all because of his capabilities.

After installing and activating the plugin, the “Edit in Elemetor” button appears in the standard WordPress editor. After clicking it, an editor opens with many elements:

• columns;
• text blocks;
• Images;
• video;
• buttons;
• icons;
• lists;
• widgets from WordPress;
• and much more.

The editor is very simple and intuitive. To publish elements, you just need to drag them with the mouse to the desired area of ​​the page. Each element can be configured separately according to a large number of different parameters. It is also possible to produce global settings.

This plugin from the developers at Elementor.com is shareware. Functions from free version enough for most users. Behind additional features you'll have to pay. Interface in Russian.

Page Builder

The best page builder plugins for WordPress continue with a product from SiteOrigin, which is called very simply – Page Builder, that is, a page builder. The plugin is no worse than Elemetor, and a little simpler.

After activating the plugin, an additional “Page builder” tab appears in the editor. When you go to it, a full-fledged constructor opens. You can place widgets of the plugin itself and WordPress in the editor. You can also publish other widgets that are installed on the site. You can change the page layout and set the number of columns.

It is noteworthy that the plugin has many ready-made landing page templates. They can be used, edited to your liking and customized.

The plugin is shareware, and, as usual, most tasks can be solved in the free version.

KingComposer

The best page builder plugins for WordPress cannot do without the royal copy of KingComposer from King-Theme - developers of popular premium themes. The plugin is free.

After installation and activation, a new button “Edit width King Composer” appears in the editor. After clicking on it, a full-fledged page builder will open. You can add the required number of columns, and place elements in each column. Elements for publication are divided into groups:

• blog;
• content;
• media;
• social media;
• widgets.

Almost each of the groups has dozens of useful elements. Each published element can be individually customized and given the desired appearance and functionality.

The plugin is completely free, but it does not yet have a Russian interface. We'll have to limit ourselves to English.

Free Landing Pages Builder by Wishpond

A plugin developed by Wishpond, which, as the name suggests, is a page builder for creating landing pages. The product is shareware.

After activating the plugin, a new item appears in the WordPress console. Unlike the landing pages described above, this one does not complement the built-in WordPress editor, but creates a new one. The visual editor has traditional capabilities and functions: drag-and-drop, a large number of individually customizable elements, global settings. In addition, it is possible to track statistics and conversion of the created landing page.

It’s also good that this plugin contains a large number of convenient, beautiful and high-quality ready-made landing pages that can be adjusted at your discretion.

The main "trick" that made me interested in trying page builders for WordPress, this is a promise that editing and building a custom page will not require a single line of code or manual editing (which is what professional programmers usually do). For the average user, this solution is very tempting.

Today we will explore how convenient it is to use automated page builders and plugins that allow you to edit pages by simply dragging elements on the page (will the dream of every blogger on the planet come true?)

What page builders offer

Some of the best designers offer you easy creation of pages and output formats for posts into which you can easily insert your widgets and various elements, which will make such pages easier to navigate and more attractive to Internet users.

Here's what a good web page today might include:

All this can be added in a couple of mouse clicks to almost any page using a modern page builder that supports " drag and drop". To decide which designer is right for you, let's look at the entire range of popular plugins available that allow you to solve this problem.

1. Visual Composer

Description | Demo | Price: $25

A very popular plugin from Code Canyon. This plugin has quite rich capabilities for creating and customizing new pages on websites. Among the available ones are no less than 44 structural elements and blocks for new pages, including:

There is also support for shortcodes and adding your own elements to the page using Visual Composer.

Each element you can add to a page can be customized with a range of options. True, this designer also has a “minus”: it spends too much of your personal time on fine tuning. So you will need a lot of attention and care in selecting custom options. It is suitable for creating home page with expanded customization of the main content.

2. Elegant Themes Builder

Plugin Drag and Drop Builder from Elegant Themes- another very flexible tool that can be used with absolutely any WordPress theme.

Once installed this plugin gives you set of different buttons in the page editor, which allow you to implement various functionality into the page and configure various parameters of widgets and blocks. Editing here is possible by simply dragging and dropping elements.

The main elements that can be added using this plugin are:

• Columns for dividing the page vertically
• Sliders for posts and pictures to show off your best work
• Tabs for managing the page and publishing various content
• Attractive buttons to improve click-through rates and on-page engagement
• Pop-up messages, tooltips and text to display on the page

This plugin is ideal for those who create home pages with a new type of design based on WordPress engine. It can also be used to design internal pages of a personal website.

3. Content Builder

A good plugin with easy drag and drop editing.

Description | Demo | Price: $16

After installation it adds new panel menu in the post editor, and there you can switch between different editing modes.

Main features when designing new pages:

• Create tabs and widgets to separate content on pages and posts
• Setting up content display on pages using multi-column layout
• Adding Google maps to a page in a special widget
• Easy insertion of videos on pages by simply adding video URLs in video hosting sites Vimeo or YouTube
• Creating galleries and adding collections of images

The plugin is quite easy to use and has a number of good " chips" to extend the standard features of the editor for WordPress posts.

If you don't like too many options and want a basic page builder, then this plugin is for you.

4. Ether Content Builder

This is another paid plugin for working with new pages by drag and drop.

Suitable for developers who create both main and internal pages of websites and make edits to third-party custom themes for WordPress.

Description | Demo | Price: $30

Comes with the plugin 20 widgets+ options for adding and editing the following structural elements:

After installation, the plugin adds a new tab to the post and page editor, which allows you to easily switch between different modes for visually editing content and new materials on the site.

There is also a set of simple additions and dragging widgets around the page using the mouse or touchpad.

This plugin is suitable for creating posts and pages rich in content and various widgets.

5. Site Builder

And this is free plugin for designing pages in WordPress from Site Origin, which allows you to create pages with a “fluid” layout and move elements on the page without editing the code.

After installation, it will appear in the post editor new inset, close to visual and text mode working in the editor.

Working in this mode, you can add and drag widgets, add a display of recent posts, manage widgets for all installed themes, connect and disable various buttons and sliders. This plugin cannot compete in terms of capabilities with its paid counterparts, but it is quite simple and convenient in everyday use for most sites.

6. Aqua Page Builder

Another free plugin builder, which is quite popular in the plugin directory on WordPress.org.

The basis here is the familiar WordPress interface with a menu for creating custom widgets for anyone who has at least once worked in the mode of creating and editing new posts and pages.

Aqua Page Builder uses standard " drag and drop" for all tools for adding new content display options and new structural elements on pages and posts.

This plugin copes well with basic tasks. There is also template creation option for the subsequent application of standard schemes for placing blocks and widgets on new pages and in new posts. The plugin is ideal for creating serial pages and posts with the same design and slight differences in the visual structure.

Among the widgets available for placement you will find:

• Inserting columns to vertically separate content on 1 page
• Get attention with alerts and pop-up messages
• Adding a map Google Maps to the page
• Inserting slogans on pages
• Quickly add sliders to pages
• Hide and show content in different tabs

Conclusion

Among all the plugins we talked about here today, the largest set properties and tools in the basic package are equipped with Visual Composer– which goes well with both price and quality. The choice in favor of a specific plugin for constructing new pages must also be combined with what kind of content you have and how you consider it necessary to design it.

However, if you already have a WordPress site with a lot of quality content, then choose a builder according to your taste and wallet. And don't forget to share your experience in the comments, as always.

When creating a website, many people encounter design problems, especially those who know nothing about code. I don’t really want to use a standard template, because on the Internet you can come across more than one such site, and what’s more, many of them are single-column, nondescript, and some of them have embedded links (try removing this text - the template is likely to be very skewed) . But if you have money, you can buy a premium template (you will be confident in the quality of execution and functionality).

But if you don’t want to spend too much money, then the best way out of the situation is to use free services for creating WordPress themes, which is what our material is dedicated to.

And if you want to feel like a professional designer, then at the end of the article we will also look at paid service, with which you can create premium-level templates.

WordPress Theme Builder lubith.com

First, let's look at the resource for creating templates lubith.com, which, among the many foreign ones we tried, seemed to be the simplest and most convenient. Moreover, it is capable of generating a simple template structure, where all files are presented at a glance. And, of course, this generator creates themes specifically for the WordPress site.

This resource does not encode its links after generating the template and provides access to the main style files, which many analogues do not provide, which is completely useless. So, go to the website, go through a simple registration process, click on the “Editor” link and go to the editor, which itself is quite simple and easy to use. The main thing here is to understand at least a little English.

The functionality of the generator gives you the opportunity to roam: you can install a frame for any block, etc. All this can be done by setting the desired size in pixels or by dragging the edge of the block to the side using the cursor. If necessary, you can remove all elements you do not need. For example, some people prefer sites that lack description text.

The template is made in about 15 minutes, and as soon as you decide that everything necessary has been done, click on the “Download” button, after which an archive with all the necessary files. Well, to put this theme on your website, it will be enough to upload the archive to your hosting. This WordPress theme generator is shareware, so the “free version” is not without its drawbacks: you won’t be able to re-edit the template, you won’t be able to edit the type of comments, you won’t be able to create more than one theme (i.e. you won’t be able to update the template).

The generator inserts its own links, but this is not critical, because they are not encoded. Just go to the footer.php file and look for the code that mentions the words “Wordpress Theme Generator” or the site www.lubith.com. The block where the link is located can be deleted completely or the links can be changed to your own. Now your template will gain “virginity”, but you need to look at everything in a little more detail to be able to edit whatever your heart desires (including text).

This is necessary if, for example, you need to change links, headings, etc. To do this, open the style.css file in WordPress. It contains blocks that are responsible for a specific part of the WordPress site:

• Wrapper – background block, contains all the others;
• Container – a block with the main content areas;
• Header – site header;
• Site-title – site title block;
• Site-description – site description block;
• Access (Menu) – menu blocks located under the site header;
• Content – ​​block of the content part of the resource (where posts are located);
• Primary – responsible for the widget located on the right;
• Entry-title – block with data about the publication and author;
• Entry-meta – block with post categories;
• Widgettitile – title of one widget;
• Textwidget – body of the widget.

Additionally, there are also blocks that can be changed: footer (footer), link (type of links), comments (type of comments and their authors), home.sticky (type of attached posts on the main page), primary (responsible for the widget on the right), secondary ( responsible for the widget on the left), blockquote (design of quotes). That's all.

Plugin “Free online template designer”

With this plugin we can create a unique template for your website. Understanding the functionality and settings will not be difficult even for a beginner, because the entire setup process takes place in real mode through the admin panel. Essentially, this is one of the many WordPress themes, but one that has at its disposal a rich set of features, which we will discuss below:

• the designer initially has 6 pre-installed themes (they can be updated), but it’s still better to create your own;
• the “Layout” tab allows you to customize the WordPress template (number of columns, their placement);
• the “Templates” tab allows you to change the display of the home page, post page, individual page, and you can also change dates, tags, categories, search;
• the “Header” tab is responsible for displaying the top part of the topic (you can change the main text);
• The “Content Settings” tab allows you to change the type of link to the author’s page, lists of categories, tags, display of comments, as well as social icons. networks;
• It is possible to change comment thumbnails;
• customizing the “footer” (you can insert any text or code);
• font settings (text can be changed in size and color);
• you can change colors and transparency;
• block design;
• editing CSS code (you can update it at your discretion);
• adjusting images, inserting pictures in the right place;
• setting up a slider that will be shown at the top below the header (the text of the slider can be changed to your own).

As you can see, this template generator has extensive functionality for creating original themes. Creating websites with it will be a pleasure. You can actually get the constructor from this link. If the plugin version is outdated, you can always update it to a new one through the admin panel.

Service "WordPress Theme Generator"

The visual WordPress Theme Generator allows you to create simple themes with one or two side columns (you can customize their settings). You can customize all color fields and shapes. All the designer settings are on the left, and on the right you can see the results of your work in real time. At the very bottom there is a “Save” button, thanks to which you can go to the page for downloading the created archive with the theme. You can go to creating your own template using the link: http://www.yvoschaap.com/wpthemegen/

WpTheme Generator Service

WpTheme Generator – new online service, with which you can create premium templates for WordPress (then you can edit them). This service allows you to do it really quickly and efficiently ready-made template to your taste and color. When you go to the site, you will immediately be taken to a page where you can generate a new template using special menu(i.e. the designer is visual).
The WpTheme Generator menu consists of 15 items, thanks to which you can change the template at your discretion. For those who are too lazy to bother with creation, there is a “Generate randomly” button. Moreover, it is possible to select templates made in advance by users and update them.
Main advantages:

• about a thousand graphic elements that allow you to customize your design as you please;
• more than 50 fonts available;
• seven layout options to create a future theme;
• you can save and immediately load a previously created template;
• the developers promise to add new design elements almost every day;
• It is possible to add your own elements (clipart, backgrounds, patterns, etc.).

The template you create can contain up to five different sliders, special pages for creating products, galleries, portfolios, and reviews. There is a powerful template management panel and customizable sidebars for widgets. Side columns can be placed on the right or left, in one or two columns, or on both sides at once. There are also nice little things like fields for counters, files for localization, separate settings for the header and background, etc.

The only problem - visual editor will cost you $29. True, everyone can try themselves as a designer, but saving a template for WordPress will not work. The only thing is that you can save 1 template in HTML format(it can be updated, remade for WordPress, but this is an extra headache).

In principle, the visual designer is really not bad, it is possible to edit a WordPress template (already created), and its price is not exorbitant. You can go to the acquaintance at