Real earnings Instagram is accessible to almost everyone, you just need to have a computer and the Internet. True, it’s worth mentioning that everything that is very simple often brings one little thing. Today Instagram is no exception. Over the past 2-3 years, the social network has greatly expanded with popular Russian bloggers, and the users themselves have become more selective in their subscriptions.

When thinking about promoting on Instagram for the sake of earning money, you should not discount foreign bloggers and celebrities. The content here is so universal that a resident of Brazil will willingly subscribe to a fitness girl from Bulgaria, and a French woman to a manicurist from China. Colors, glamor, ideas, creativity and, of course, high-quality photographs rule here.

To start making real money on Instagram, you first have to invest yourself. And yes, no one will give you guarantees that your investment will be returned.

In addition to starting capital, a good help will be:

• million dollar idea
• good sense of taste;
• humor;
• high-quality camera;
• ability to use graphic editors;
• conditions for creating content.

On the exchange
dizain.interier - 1,443,563 - subscribers - 7,080 rubles post
inspiredby.videos - 1,302,721 subscribers - 2,832 rubles. fast
qwrtru - 1,104,685 subscribers - 7,080 rub. fast
mv.tima - 1,095,982 subscribers - 338 rub. fast
piter.life.style - 522,141 subscribers - 4,248 rubles. fast
katerina_gourmet — 469,227 subscribers — 14,160 rub. fast
valentina.kolesnikova - 452,188 subscribers - 14,160 rubles. fast

If you look at advertising prices for a long time, you come to the conclusion that the cost of a post does not directly depend on the number of subscribers. Ultimately, everything depends on views, uniqueness of content, thematic and feedback from the audience. This is where the main danger lurks: if subscribers can be gained by hook or by crook (cheating, aggressive advertising), then maintaining attention to the account is much more difficult.

How to make money on Instagram from subscribers

One of the main difficulties of making money on Instagram is the lack of active links in photo descriptions. Most advertisers are accustomed to leading users to their website and are surprised when they are offered to pay 10 thousand rubles for an image without a link. Over time, the situation is changing for the better, but you still need to try hard to monetize your blog according to your expectations.

How to make money from advertising

Selling advertising posts through specialized exchanges

• Sociate
• Plibber
• Adstamer

Working with advertisers directly

• placing an offer to sell advertising in the Instagram account description and on other platforms;
• sending out advertising offers by mail and on social networks;
• working with agencies that provide promotion on social networks.

Monetization through affiliate programs

• Admitad

Pay attention to the conditions of referral programs; many brands put a taboo on promoting their products through Instagram.

Partnership with online stores directly

• search for online stores suitable for your topic;
• receiving a referral link;
• placement of advertising materials.

How to make money on Instagram from likes, reposts, subscriptions

This method brings in pennies, but who knows. Maybe you will be the one who can automate the process to such a level that you will earn your first million from this business. In any case, if you constantly work on freelance exchanges or have free time, you can top up your balance a little.

There are also automated services for cheating, but you won’t be able to make money here. All points received remain on your balance, and you, in turn, can also use them to get likes, reposts or subscribers.

Earnings from selling goods

What sells well on Instagram:

• cloth
• cosmetics
• jewelry and accessories
• handmade goods
• underwear
• phone accessories

Of course, you can sell anything, but inexpensive products that can be well presented through visuals work better. And it doesn’t matter how wide your range is. You can start selling with only one type of product. Many create a separate profile for each product.

Promoting your business through Instagram

Who is it suitable for:

• travel agencies
• coffee shops and bars
• theaters
• night clubs
• quests
• other

Just remember, in order to effectively promote your business on Instagram, you will have to run around with a camera, or it is better to hire a person specially designated for this.

Selling your own services

Who is it suitable for:

• photographers
• manicurists
• designers
• fitness trainers
• artists

The larger the city, the larger the audience, but at the same time, the higher the competition. Assess your strengths and if you are confident in your professionalism, do not hesitate to start promoting.

Earnings from selling an account

Prices for Instagram accounts:

Sweets - subscribers 23,933 people - 10,000 rubles.
Show business stars - subscribers 12,115 people - 499 rubles.
Success Sports Blog - Subscribers 1,215 people - 305 rub.
Travel, design, photography! — subscribers 9,566 people. — 8,800 rub.
Women's beauty - subscribers 189,579 people - 160,000 rubles.

If you want to streamline the development of Instagram accounts with the goal of selling them, evaluate your strength. To stay in the black, you need to learn how to attract subscribers while spending a minimum of labor and financial resources. Based on this sample, when selling, you will receive 1-3 rubles per subscriber.

Instagram is the bomb in the e-commerce space. Even compared to other social networks. If the service was originally intended for sharing photos, now it is a real business platform that anyone can use to make money. Including owners of online stores and those involved in dropshipping. After reading, you will have a clear understanding of how to make big money on Instagram from subscribers.

But how do bloggers make money on Instagram? And how do sales on this site differ from other types of e-commerce?

In this article, we will take a deep look at several tactics that you can immediately put into practice.

Can you make money on Instagram?

Yes, you can definitely do it.

And enthusiasts of this platform are constantly looking for and finding new ways to make money on it.

Now, perhaps, you have become inspired and realized that you are no worse than them and can also make money on Instagram. And you naturally ask the question: “How?”

Don't worry, we will solve this mystery. In detail. However, first, let's take a general look at several ways in which it is, in principle, possible to make money.

You can focus on brand sponsored posts first. If their target audience follows you, you become an ideal promotional vehicle. You can also earn money and receive a certain percentage from sales of products from other companies. In addition, you can sell your own products and services - physical or digital. In general, you are the same as in any other e-commerce environment.

As long as marketing is alive and business can be expressed visually and creatively, millions of Instagram users are at your disposal.

On a note! Inexpensive promotion on Instagram, as well as likes, subscribers, views, comments, account audit, maintenance and much more, can be ordered on the new generation freelance exchange - kwork.

The Power of Instagram

The number of Instagram users is growing and the platform is catching up with Facebook. While Facebook has 2.07 billion active users, by 2017 Instagram's growth reached 800 million users in 7 years (the service was launched in 2010). So when you look at such popularity, it is not surprising that Instagrammers are becoming a real force. They figured out ways to make money on Instagram and profit from photos.

The following data deserves attention:

1. 800 million active users every month. That's almost three times the population of the United States.
2. 500 million active users every day. That's almost twice the population of the United States.
3. In 2017, the share of American companies using Instagram reached 70.7%. If in general there are about 30 million businesses in the United States (both large and small), then it turns out that 21 million of them use Instagram.
4. 80% of Instagram users follow at least one business account. This means that 640 million users are subscribed to at least per business account.
5. Every month there are more than 2 million advertisers on Instagram.
6. The time users spend on Instagram increases by 80% every year.
7. In 2016, 48% of American brands resorted to promotion on Instagram. In 2017, this figure reached 71%. In 2018, it is expected to reach 82%.
8. 300 million Instagram accounts use .
9. Age of Instagram users:
   • from 18 to 29 years old - 59%;
   • from 30 to 49 years old - 33%;
   • from 50 to 64 years old - 18%;
   • 64+ years - 8%.
10. Instagram user gender:
    • women - 38%;
    • men - 26%;
    • the rest - 36%.
11. Instagram posts with location tags receive 79% more engagement.
12. Photos with faces receive 38% more likes.
13. User-generated content conversion rate is 4.5% higher.

How to make money on Instagram, be it 1k or 100k subscribers?

Most likely, you have already heard more than once about Instagrammers who were able to make significant money from simple photos they posted daily. Perhaps you even took an appraising look at your own photographs and thought that you too could do this.

Just like bloggers, YouTubers and other media personalities who have gathered large audiences around them, many Instagram users can boast of great reach and influence. And these are the two things that entire companies fight for.

All this provides Instagrammers with an excellent opportunity to create and receive multiple income channels. Moreover, regardless of whether they want to build an entire empire or just earn extra pocket money.

How many subscribers should you have to start earning money?

And now a logical and interesting question: how many subscribers should there be to start earning money and receiving income from them? The answer is short and simple: not as much as you think.

More detailed information depends on several factors:

• what area are you operating in and how popular is your product (popular niches are fashion, appearance, sports and food);
• what kind of engagement do your subscribers have (100,000 fake bots will not produce results);
• what acquisition channels do you use?

Of course, the greater the number of living and engaged followers, the better.

And while top and well-known Instagrammers with millions of subscribers earn tens or hundreds of thousands per post, those who have less than 1000 subscribers can also earn money. You can easily get a thousand subscribers using the Zengram service - this is special application, which allows you to attract subscribers from your close circle.

How to start earning money

How you can make money on Instagram in your case depends on your unique brand, type of content, target audience and degree of promotion. In general, this can be done using the following common methods:

• publishing advertising posts sponsored by brands with which you have the same audience;
• joining affiliate programs of other companies and publishing posts with an affiliate link.
• creating and selling your own product or service (real or digital);
• sale of photographs.

What’s especially great is that the methods of earning money can be combined with each other, rather than using just one thing. It is also necessary to increase the conversion of visitors into subscribers through .

So, let's start with the most common way to monetize Instagram - cooperation with brands. But first, let's look at successful stories and business models of Instagram.

Instagram Success Stories

You can learn how to make money on Instagram from the experiences of others, from case studies and from the success stories that we will give below.

And considering that there are now a lot of applications that allow you to coordinate your Instagram account with your website (for example, an online store), the process of earning money becomes even easier. Thus, built-in integration of an Instagram business account is available in popular system Shopify and others.

The companies listed below do just that. Let's take a look at their experience and take an example from them.

BeardBrand was first mentioned in an article in the New York Times. Their business started with just $30 and absolute passion for it. The way they use Instagram to make money is truly unique and inspiring.

The company sells products that are designed to support the style and lifestyle of men with beards. Their website, BeardBrand.com, is active on Instagram. And now there are already more than 124,000 subscribers.

Instagram can positively influence the user and shopping experience because customers can relate to the characters and situations in the posts. So, with the right approach, an Instagram post arouses curiosity and trust.

RadLimeShop

With over a million subscribers, the store's slimes usually sell out within 24 hours. Their videos are bright and clear. Thanks to them, viewers can literally feel the product. So high-quality and “tasty” videos undoubtedly have powerful marketing power.

So, one of them, for example, collected more than 179,000 views. With so many views, it's no surprise that the product sold out within 24 hours.

The company uses the flexible and convenient Shopify platform for its website. Overall, along with impressive videos and lively images, making money on Instagram is relatively easy.

SoAestheticShop

Justin Wong, founder of SoAestheticShop, is passionate about Japanese Harajuku style. And Instagram is his main sales channel. Please note that each of his posts is carefully edited and visually appealing. Wong earns about $12,000 a month from selling on Instagram. And by the way, his business model is dropshipping.

So the company itself does not produce any products. Justin works with several suppliers, but he doesn't buy anything until the customer orders the item. Today this business model is considered one of the most profitable. In addition, it is easy to implement using an online store and Instagram.

Thus, the company cooperates with popular and influential users on social networks, who receive a large discount or a free finished product in exchange for an advertising post. Another method used to increase sales is affiliate program. Thanks to it, anyone with a website or social media account can advertise a product and receive a percentage for orders through an affiliate link.

Top 5 books on Instagram

1. Instagram Administrator. Guide to making money. Authors: Evgeny Kozlov, Dmitry Kudryashov. The book is a bestseller and a bestseller. Liter rating: 4.46.
2. The phenomenon of Instagram 2.0. All new features.
3. How to promote a blog on Instagram: life hacks, trends, life.
4. Pop art marketing: Insta-literacy and content strategy.
5. Instagram: I want likes and followers.

Requirements for success

Using apps, following lists of recommendations, setting up the most optimal filters and smart advertising tactics are all keys to success. However, you still need to know about new trends and rules for making money on Instagram.

1) High-quality business account

There are 2 types of accounts on Instagram: personal and business. Research the Internet for all the information you need to create a good account. There are numerous courses available.

2) Integration of shopping apps

Instagram's business opportunities are somewhat limited, so you need to be a little creative. However, the e-commerce feature can be integrated quite easily using apps specifically designed for the Shopify store.

Try some and check for yourself which ones will allow you to comfortably publish the product, its prices and the necessary specifications. This way, shoppers can feel like they're still on your Instagram page when in fact they'll already be on the shopping app pages.

We recommend using the Shopify functionality because this platform provides a rich selection of applications and flexible settings. Many of them are free to try, so there's no risk involved.

There are detailed rules about exactly how you should post, what types of images or videos you can post, and how many times per day you can post. By following these rules, you can significantly increase your chance of success. In addition, the service has a limit on the number of hashtags. Therefore, you cannot afford to simply spam and add more than 30 hashtags to a post that are in no way related to the content of the message.

According to the CoSchedule service, the optimal frequency of posting posts is 1-2 times a day. This is convenient for subscribers and gives them enough time to create other unique content.

According to Sprout Social, the ideal length for Instagram captions is between 138 and 150 characters. For advertising posts, use 125 characters. The optimal number of hashtags is from 5 to 10. And although it is possible to put 20+ tags, this is not recommended - hypothetically, Instagram may have a “secret ban” on posts with more than 20 tags. “Ban” means that such posts stop being displayed when searching for specific hashtags. And this will reduce your chances of making money.

4) Correct filters

The difference between a good and a not so good filter can be minimal. A study was conducted in America, during which the favorite filters of Instagram users were identified. Here they are, in descending order of popularity (in America): Clarendon, Gingham, Juno and Lark. Worldwide: Clarendon, Juno, Valencia, Gingham and Lark.

For fashion:

• Brooklyn
• Valencia;
• Normal;

For nature and attractions:

• Kelvin;
• Nashville;
• Valencia;

For food:

• Skyline;
• Helena;
• Normal;

For selfie:

• Normal;
• Skyline;
• Slumber;

To find out how successful a photo is, you can use special tools. Such as Picodash. You can totally emulate successful accounts, but still create your own unique content. Motivate yourself and learn every day. Then the increase in income will not be long in coming.

5) Inspiration from viral stories. From time to time, post stories among photos and videos. The process will be easier if you use the help of services such as Stencil, PromoRepublic and Be Funky.

How to regularly acquire subscribers?

When should you start attracting subscribers - before sales or after?

The answer is simple: before and after.

Ideally, before sales start, you should already have at least a couple hundred live subscribers. Otherwise, you will advertise the product into emptiness. While with an audience of even just a few hundred, you can already count on some response. And this will be a good start.

Now, how can you get subscribers? We recommend following these 13 tips. After all, subscribers are the key to making money on Instagram.

1) Optimize your Instagram profile. Be sure to choose an appropriate account name that is human-readable and less than 30 characters long. Ideally, it should contain a keyword that will help you be found in searches. The name should also match the username you use on other social networks.

The account description must be up to 150 characters. A great idea is to include a clickable link to your website. This is the only place on Instagram where you can post such a link. So this is an important aspect of account optimization.

2) Create and promote a special hashtag. If your account name is Jennie's Candies, consider creating the hashtag #jenscandies. Then whenever you want to check posts related to your brand, you can simply check this hashtag. You can advertise it everywhere - on other platforms, on forums, on social networks and even outside the Internet.

3) Choose hashtags related to your niche. Even though Instagram allows up to 30 hashtags per post, using all of them can harm your account. We recommend adding 5 to 10 tags that are popular in your niche.

4) Participate in comments related to your niche. Using the same hashtags, find other accounts related to your industry. Subscribe to them and take an active part in the comments. This way you will attract the attention of potential subscribers.

5) Use compelling captions. This will encourage your followers to write comments on posts and actively participate in discussions.

6) Hold competitions. Organize some kind of competition with prizes. And also create a special hashtag for this competition. Consider how the winner will be selected and clearly state the rules.

For the competition, you can post special photos, signing each with a tag. However, first, we recommend making sure that you are familiar with the rules for holding competitions on Instagram. Be creative. For example, you can also give contestants the opportunity to earn a little money or, for example, invite them to join an affiliate program that will be attached to the prize.

7) Create stories and live broadcasts. You can add styles, text, color overlays, filters, face effects (just like Snapchat), and geotags to Instagram Stories. Get creative. Fun and positivity attract people.

8) Post regularly. The key to success is consistency and adherence to a single style. Form your messages the same way. Use the same filter or message design. This way, subscribers will quickly recognize your messages and associate them with the brand.

9) Collaborate with influential media figures and like-minded people. Exchange posts with them and buy advertising from them. Sharing is especially useful when you have a lot of followers. And if you collaborate with a popular person, you can create an affiliate program whose payments will depend on the number of subscribers.

10) Use the location feature. Publish videos and stories on your account. Use relevant hashtags and geotags to make your posts easier to find.

11) Create a unique visual style. Choose a special style for your posts that will differentiate you from others. If you have multiple accounts, each one should have its own unique “personality”. For example, one account is about the brand's activities, while the other is for selling products.

12) Ask others to follow. If you ask, people can help you. As long as the post or account is useful to someone or simply evokes positive feelings, many people will not refuse a request to subscribe.

13) Use Instagram ads. Paid ads will attract more people. After all, not everyone searches for posts through the search form. On average, such advertising will cost about $0.70 or $1.

Business models

Instagram is ideal for selling products in which the visual component is important. In other words, if your products are highly photogenic, chances are you can successfully sell them on Instagram. Moreover, if you yourself are photogenic or have the talent of a photographer, you may well be able to gather a whole crowd of subscribers and subsequently monetize it.

In general, there are at least 5 business models for making money on Instagram:

1) Get into dropshipping. This model can be easily implemented with the Shopify platform, which is free for the first 14 days of use. We especially recommend experimenting with niche products that will sell well and will not require significant investment.

2) Become popular and earn money from advertising from other brands. If your profile has many subscribers, you can offer to advertise to other companies. The best and top media personalities earn thousands of dollars per post. Imagine that you too could earn tens of thousands of dollars a month.

3) Take part in the affiliate program and earn money by selling other people's products. You can promote other people's products and get your percentage. Many brands provide affiliate programs. And a lot of people make money this way.

Create engaging posts. However, remember that you can only place one affiliate link on Instagram. Indicate in every message that your affiliate link is in the account description.

4) Sell posters and other virtual products. Beautiful things sell well on Instagram. You can sell posters, paintings, drawings, animations, videos and other virtual products based on images or videos. In each post, ask subscribers to visit the link to your main website in the account description.

5) Sell your own real products. You can sell any physical products that you produce or purchase from suppliers. However, this activity can be classified as ordinary retail trade. And this requires certain knowledge and initial capital for the purchase of goods.

In addition, you will need a special place where you can store the items you are promoting. It could just be a spare room or even an entire rented space. If you are purchasing a product from some Chinese supplier, for example, you will need space to store the product before anyone orders it.

Promoting your business

Regardless of the business model used, any business needs to be promoted. Moreover, talent and strong nerves will not be enough to run a business. First of all, you need to be a good strategist and tactician. Especially when it comes to promoting on Instagram. We have several articles on this topic:

When it comes to social networks, users buy mostly spontaneously – impulsively. And the selected projects and campaigns should be based precisely on this feature. One of the keys to selling on Instagram is the “wow” factor. Photos, videos, stories and even texts should correspond to this philosophy.

1. Use attractive images and videos created with professional tools. Don't shy away from additional processing and using filters.
2. Integrate your account Instagram to your own online store. This is necessary to improve the user experience.
3. Collaborate with as many popular and influential media figures as possible. Choose those with whom you are “on the same wavelength.” Whose image and philosophy do not contradict yours.
4. Think carefully about your strategy. Develop a plan. Try to stay afloat and publish content every day.
5. Work on all your social media accounts. Don't forget about blogs and representative web pages. All of them must be made in the same style and have a similar focus.

Working with brands

In modern realities, we constantly hear about sponsors and influential media figures.

Such an influencer is usually a person who has created a certain name and reputation for himself through interesting and attention-grabbing content. For their audience, such characters are fashion trendsetters and gurus, whose opinion about a particular phenomenon is very significant for subscribers.

Most companies are simply not able to compete with them. So business owners choose to collaborate instead.

Sometimes difficulties may arise: in order to successfully combine advertising posts and maintaining the image of the account, a certain amount of creativity is often required. However, you always have freedom of choice regarding the brands you partner with to earn money. In the same way, brands are selective about the Instagrammers they post to.

How do you decide what to publish?

Typically, your own brand and established image have a great influence on the content you post. Whether it's a photo, video or story. And sometimes an advertising company needs to obtain permission to use this content on its website or, for example, in advertising.

In most cases, all details are resolved through negotiations. For one post or a whole one advertising campaign The Instagrammer can receive cash, a discount, a free product, a gift, or a combination of these.

So when negotiating, it's worth keeping in mind: you're not just publishing content - you're giving access to a live target audience and the right to use your name.

5,000 influential Instagram account owners were surveyed and about 42% said they charge between $200 and $400 per post. This is just food for thought to give you an idea of ​​earnings and what brands are willing to pay.

Finally, it is important that the Instagrammer himself knows his audience well.

Who are your target audience and the advertiser’s audience? And what is the reach of your posts? You can view this data in Instagram Analytics and prepare before negotiations.

How to find advertisers

If you are popular enough, there is a good chance that brands will find you. However, you can do the searching yourself. Look for companies that are on approximately the same level as you in terms of image and values. Then your subscribers will not feel that you are overtly advertising and “selling”.

You can contact companies directly or use special services, increasing your chances of being noticed.

Respect the trust of your followers and consider tagging posts like this with the hashtag #sponsored. About 69% of sought-after media personalities confirmed that the transparency of advertising posts has little or no impact on how people perceive them.

You can check out examples of sponsored posts for yourself. Just explore the #sponsored tag and similar ones.

By the way, Instagram also has a “Paid Partnership with” section, which clearly indicates the features of branded and sponsored content.

Working as a partner

Unlike the previous option, here the owner of the Instagram account invests more effort directly in sales than in increasing brand awareness. And he gets his percentage for it.

This is usually done through a special trackable link or by providing your subscribers with a unique promotional code. However, Instagram does not yet allow you to place links directly inside posts. So you can focus on one product and post a link in your account description. In this regard, a promo code is more profitable - it can be placed next to photos and videos.

Note: Instagram plans to allow publishing links in stories, which will expand the range of earning opportunities.

Consider partnering with one of the many online retailers that have affiliate programs available. You can also look towards popular sites. For example:

• ClickBank. A platform accessible to everyone with generous commissions and a wide variety of products.
• RewardStyle. A service focused on fashion and lifestyle. Participation is by invitation only. They pay 20% on sales.
• Amazon. A popular platform with a commission of 10%.

Affiliate marketing is a true art. And if you have a specific plan-strategy, entering this specific business will be easier. A website and other marketing channels won't hurt.

Your own online store

Sometimes there may be an opinion that the only way to earn income on Instagram is by selling other people’s products and collaborating with other companies.

However, it is not. You can promote and sell your own products and services, not only physical ones, but also digital ones.

True, you need to worry about this in advance and invest a lot of time in this matter. However, today the path to entrepreneurship is almost natural for an Instagrammer.

An example is the account of Doug the Pug, one of the largest representatives of his field.

When selling your own products, you will no longer need to worry about the consistency of your posts with the existing image. Especially if the brand itself is formed from the products you sell.

Subscribers and fans will be able to support you and show love through purchases of things.

There are some ways to start such an activity:

• You can use a print-on-demand service to sell and ship customized T-shirts, tableware, pillows, wall posters, and other similar items.
• You can sell your services - for example, photo shoots or consultations. And to redirect users to your website, use the account description.
• You can start selling digital products. As an example - courses, design templates or even e-books.
• You can use your Instagram account to start a business selling a specific product, like a book.

Selling your photos

You can also become famous on Twitter by posting jokes in 140 characters. However, Instagram is an application with a main visual component. And images are assets that can later be licensed, printed and sold.

If it was your passion for photography that brought you to Instagram, you can post your work on sales platforms such as 500px or Twenty20, where publishers and other companies can purchase them by paying a license.

You can also sell your photos as prints on physical products. To simplify this activity, even special services like Printful and Teelaunch have appeared, which allow you to overlay images on posters, cases, pillows and other physical goods. The platforms will take care of fulfilling orders and interacting with customers. And all you have to do is promote and sell.

Particularly interesting in this regard is the story of Daniel Arnold, who earned $15,000 in one day by selling products with his popular photography works. So if there is already a demand for your photographic work, all that remains to be done is to take the initiative and offer it to your audience.

Just do it (and get paid)

What starts as a hobby, simple fun or a funny photo shoot of your cat can be turned into a profitable business. Instagram is seriously expanding the field of activity of users.

This is a world of opportunities to earn money and a way to interact with a large online audience, whose members constantly look through the feed and cannot pass by a good post. You just need to open the door and enter this world.

Let's sum it up

Creativity and hard work are your friends. which will help you make money on Instagram. You can sell physical products, post interesting photos, live streams and videos. In addition, you can start selling services. If you sell physical products, consider using the dropshipping model. It is convenient and saves a lot of effort and Money.

How much money can you make on Instagram?

It depends on what you are selling, as well as the business strategy you choose and the marketing tactics you use. If you are a complete beginner, then it is unlikely that your income will be large or even average. However, as your account grows in popularity, there is no limit to your income. Especially if you are familiar with marketing firsthand.

How can you increase your income on Instagram?

Learn from successful and popular Instagrammers and bloggers. Combine what you learned from them with your own strengths. Use marketing strategies, post eye-catching photos, and style your posts. Try to use as many features of the platform as possible: post photos every day, create competitions, write comments, follow other accounts and just be active. Finally, create a truly strong and useful product and maintain good service.

It may take several weeks or months to achieve a permanent income. So you shouldn’t quit your main job right away. And with many successful retailers earning seven figures, dropshipping is worth a look. This could be a great start.

How to make money on Instagram? A business that anyone can start. Minimal investment, fast learning, distant work. There is only one problem - choosing the right idea on how to make money on Instagram, in which you can achieve success. How to make money on Instagram in 2020? In this article we provide answers to this and other popular questions about making money on Instagram.

Today, Instagram (in English - Instagram) is the most popular social network. It received special development in 2015, and in a few years it has turned into a powerful platform not only for communication, but also for earning money. In Russia, more than 25 million users use this social network. The main audience is people from 18 to 29 years old. According to statistics, about 60% of users check their feed at least once a day. That's why the idea of ​​making money on Instagram is so popular.

The advertising effectiveness of Instagram is increasing every year. A business that anyone can start. Answering the question of how to make money on Instagram, I would like to emphasize that, unfortunately, many novice entrepreneurs cling only to the idea, but quickly lose motivation without ever starting to earn money. This happens for various reasons: they want quick results and are not ready to wait, they lack experience, expectations are exceeded, mistakes are made at the start... To prevent this from happening, we suggest reading general tips for those who want to build their own business on Instagram.

Learn the basics of SMM (online promotion) to independently promote your business on Instagram. There is special literature, courses, and online schools for this.

Don't cheat subscribers. Very often in recommendations for business on Instagram you can find advice to gain subscribers. But we want to warn you: this manipulation will not give you any benefit and will not allow you to earn money! Firstly, what is the use of an inactive audience if most Instagram businesses are tied to the actions of subscribers. Secondly, inflated subscriptions are visible to the naked eye. If they want to cooperate with you, then fake subscribers will scare away any reasonable person. Thirdly, getting subscribers is not a free pleasure. You will spend money on a disservice. It’s better to use these funds for proper promotion – advertising with bloggers, targeting (we’ll tell you more about it), etc. This will bring you much more benefit.

Attention! Now there will be shocking news - in order to make money on Instagram, you do not need to have crowds of subscribers. It is not the quantity, but the quality of the audience that is important. And in some areas of Internet business there is no need to talk about attracting subscribers at all.

1. If you want to develop your account as a business on Instagram, then you need to take care ofquality content: useful, interesting posts, good visual design, attractive concept. Creating an Instagram product that many users will like is not so easy. However, if you feel the strength to do this, then everything can work out. Please note that you can conduct not only personal blog, but also be an administrator of thematic public pages - for example, publish funny videos, book reviews, show business news, news articles from your city, etc. Just don’t forget about copyright: when using someone else’s material, indicate its author.

   Be prepared for the fact that you won’t be able to make money on Instagram right away. In most cases, investments in Instagram pay off over time. You are unlikely to get immediate profits here. Although there are such business ideas in our selection. It is also worth considering that Instagram requires your constant participation. This social network is constantly developing, the competition is already quite large and continues to grow. Starting your own business on Instagram is not the easiest, but it can generate significant income if organized correctly.

Instagram today is an actively developing platform. To make money in this area, you need to constantly keep your finger on the pulse. How to make money on Instagram in 2020? Let's ask the trends.

Idea for Instagram 1. AR masks on Instagram

Masks blew up Instagram in 2019. The “Pioneers” made good on this: bloggers grew their audience, and mask creators made money: some only from design, others also from training. On the Internet you can find many courses and training videos offering to teach any user how to use a specialized program for creating AR Instagram masks.

In 2020, masks on Instagram are still relevant, but the vector will change. An important function of masks is to promote a brand or product. Using a mask, you can announce the release of a new product, attract the attention of subscribers and launch a wave of user-generated content. It becomes possible to embed games, gamification and competitive mechanics into such masks.

Today, creating an AR mask on Instagram requires not just the ability to use the Spark AR Studio program, but also the development of an advertising concept, creativity and promotion of the mask itself. And this is already a package of services for a full-fledged business. The price for developing an AR mask starts from 2 thousand rubles, and it is difficult to name the upper limit - it all depends on the complexity of the order. Obviously, creating turnkey AR projects will cost many times more.

Idea for Instagram 2. Instagrammable design

Every year on Instagram, the requirements for the external design of accounts are increasing. Such a service as business optimization and “Instagram picture” is actively gaining momentum. Currently, audiences are increasingly attracted to instagrammable places - the interior design of public places is becoming more Instagrammable and photogenic. Appears completely new category projects that are created specifically for Instagram. This is a great opportunity for designers to express themselves in a new direction.

Another option on how to make money on Instagram is the design of the Instagram account itself. This includes the visual concept, strategy, branding, creative content, color scheme and photo styling that reflects the essence of the brand. Instagram for business is a powerful advertising platform. Proper positioning of your Instagram account allows you to promote yourself in the market and attract an audience. Therefore, the service is becoming more and more in demand.

The direction is young, but quite promising. The idea is suitable for interior designers, photographers, stylists, PR and advertising workers. You can work on orders as a freelancer or open your own creative agency, bringing together employees with different specializations.

Idea for Instagram 3. Photo shoots for Instagram

Requirements for content quality are growing. This forces bloggers to turn to specialists: photographers, copywriters, stylists, etc. A photo shoot for Instagram allows the customer to resolve a large number of issues. The service involves creating a concept and visual style, selecting images for shooting, professional photography and processing, photo support for the account, etc. The service is requested not only by business accounts, but also by bloggers who maintain personal accounts.

Idea for Instagram 4. Instagram video

One of the most current main trends in recent years is Instagram video. The audience in stories and IGTV is growing. Many Instagram users admit that they have stopped reading their feed and only look at stories.

So here’s an idea for making money: creating Instagram videos for bloggers. The services of an editor, cameraman, and screenwriter are in demand. This includes not only generating content for your account. For example, many bloggers sell their information products: webinars, courses, video tutorials, etc. Serious projects involve specialists who will help organize and conduct filming in a high-quality manner, write a script, and edit a video. So the opportunities for making money on Instagram videos are quite extensive.

Idea for Instagram 5. Comprehensive services

Today this service includes more than just picture design or simple video editing. This includes developing an advertising concept, writing abstracts, selecting bloggers for advertising, writing scripts for commercials, preparing an account for Instagram advertising, etc. Comprehensive services attract clients and help them stand out in the market.

Idea for Instagram 6. Gamification and riddles

Gamification is the use of game mechanics in social networks to reinforce brand loyalty. On Instagram, both regular bloggers and business accounts use this technique, thereby increasing user engagement. This is a way to adapt to the modern user. Elements of the game can be competitions and quizzes, predictions, puzzles, mini-surveys, tests in the spirit of “guess the place from the photo” and so on.

Thanks to the popularization of game content, the service for creating it has become relevant. There are even separate gamification services for Instagram. On freelancing sites you can find many advertisements offering to create gaming content for accounts. So if you are a creative and creative person, try to realize your talents in this area. You can read more about the topic of Instagram gamification

Now you know what to expect from Instagram in 2020 and what trends you can make money on. But let’s return to proven ideas that have been relevant for many years.

Idea for Instagram 7. Selling your goods or services on Instagram

Instagram is a very effective marketplace. There is a very interested, active audience here. Promoting your product or services is good way earn money. Even accounts with a small number of subscribers can earn decent money on Instagram.

What are they selling on Instagram?

• Goods: food, clothing and shoes, flowers, handmade products, accessories, decorative items and tableware, cosmetics, etc.;

• Services: designers, copywriters, webmasters, photographers, artists, psychologists, business coaches, lawyers, programmers, beauty salons, sports complexes, entertainment projects.

Today, almost any product or service can be sold using Instagram. We have published some ideas for products that can be sold on Instagram and examples of accounts in this collection. The most important thing is to present your product correctly. If you have any hobby, you can sell your work. If you have entrepreneurial skills, open an online store (read more about creating a store on Instagram). If you are a specialized specialist, for example, a lawyer or a makeup artist, create an account where you will share your experience, give useful advice, and answer questions of interest to subscribers. People are drawn to free information if it is useful. By doing this, you attract new subscribers, inspire confidence in yourself - and in case of real need, your subscriber can turn to real help exactly to you.

Each type of sales-oriented account has different requirements. For example, for an online store on Instagram, visual content is important - the higher quality the photographs are, the more attractive the product itself will be that is depicted on them. For an account focused on providing any professional and consulting services (legal, medical, psychological), useful texts are much more important. But it’s good when a blog combines both components.

In order for your services or products to be in demand, you need to gather your target audience on your blog. Before promoting your account, developing its design and planning posts, you must clearly imagine the portrait of your subscriber: how old is he, what city does he live in, what does he do, what is his income level, what are his interests. When you have an accurate idea of ​​your subscribers, it will be easier for you to: promote your account, create an offer, determine the price, interact with your audience. This is very important parameters for targeting - an advertising mechanism that allows you to select from the entire existing audience only those who meet the specified criteria (target audience), and show advertising specifically to them. Currently, targeting is one of the effective ways promotion.

How else is it possible make money on Instagrampromoting your products and services

Provide them to bloggers on barter terms: you are a product/service, they are advertising your products.

Organize sweepstakes, contests, promotions, discounts on Instagram.

Use the right hashtags and popular geolocations.

Properly design your profile header with a mention of keywords that will make it easy to find you. For example, if you sell homemade cakes and are located in Saratov, write “Cakes Saratov” in the title of your blog - this is approximately how potential users will look for such services.

Use targeting – a built-in function in Instagram business accounts or contact professionals. This is not an exhaustive list of promotion methods. You can learn more about this topic on the Internet - there is a lot of useful materials in the public domain.

Lifehacks for selling on Instagram:

Share the process of creating your product with your subscribers. But don’t overload with details – posts should be entertaining.

Always respond to comments.

Write the price for your product/service. Very often in online stores you can see the magic phrase “write in direct” - this is for those who suddenly want to know the price of a product. Lack of price can scare away the client. Firstly, not everyone wants to waste time on direct messages just to find out the cost. Secondly, this suggests that prices this seller higher than competitors. And thirdly, there is a myth that sellers adjust prices by assessing the wealth of the person who asks the question in the direct message. Your task, as a seller, is to simplify the purchasing process as much as possible. Therefore, indicate the price right away.

Encourage your subscribers. Post their photos with reviews.

This is perhaps the easiest and most common way to make money on Instagram. The only important condition is that you must have enough subscribers to earn money from advertising posts. Typically, a ticket to this “source” starts with 10 thousand subscribers, however, even with a smaller audience you can make money from advertising - only the income will be more modest. The main thing is that your entire audience is real, and not artificially inflated through hype.

Earning algorithm:

• You create a promotional post on Instagram (it can be a photo or video);
• You insert a branded hashtag, mention or link to promote the brand;
• You share it with your audience;
• You get money.

The earning scheme is quite simple, but there are a number of important questions that need to be answered.

Where to get followers on Instagram

You will be lucky if clients come to you on their own. This is not uncommon. People view your account, rate it, make sure that the target audience matches, and write to you. If you want such a story to happen more often, then mention such a service in your account. Or create a separate account to recruit for advertising. Just don’t go overboard with the number of advertising posts. In pursuit of money, you can forget about the quality of content. You can lose a large number of your own subscribers if you overload your profile with advertising posts. Therefore, think carefully about this moment when making money on Instagram.

Today there are many platforms that help bloggers and advertisers find each other. Adstamer, Epicstar, Sociate are all social promotion services. Here you can find tasks about placing advertising in your account and calculate how much you will get for it. On average, for placing 1 advertising post you can get from 500 rubles to infinity (it all depends on how busy your account is).

Epicstars. Terms of cooperation: the number of subscribers on the channel must be at least 1000 and it must not contain content that violates the rules social network. Commission 20%

Plibber. The conditions of this exchange are as follows: your account must have at least 30 posts and at least 150 subscribers. The minimum withdrawal amount is 100 rubles. System commission – 15%

SpellFeed. It is a directory of advertisers and advertising profiles. The service does not charge a commission; you can use the catalog for free and without registration.

Adstamer. Commission 10%. The minimum number of subscribers is 1000 people. There are no restrictions on withdrawals.

Label. You must have at least 10,000 subscribers and at least 20 posts in your feed. Commission 5%. Withdrawal from 250 rubles

How to set a price for advertising on Instagram

To be honest, the cost of advertising is determined by the account owner himself: depending on how he personally evaluates his services. But in general, the price is determined based on the number of subscribers. Usually the formula looks like this: 10 subscribers = 1 rub. for advertising. That is, if you have 3 thousand subscribers, then an advertising post will cost 300 rubles, and if you have 30 thousand, then it will cost 3000 rubles.

But the founder of Due.com, John Rampton, calculates the price using a different formula: 0.25-0.5 dollars per “like” and 1 dollar per comment. You need to multiply this by the average number of likes and comments - and you get the price of an advertising post. Please note that in the first case, the price depends on the recruited audience, and in the other, on the activity that this audience shows.

The amount of your income will depend on many factors, so we will not promise any specific amounts. However, we note that a blog with an audience of 30 thousand people can earn 20-25 thousand rubles per month.

Idea for Instagram 9. Selling photos

“One family always took a camera on vacation, took a lot of photographs on the trip with the theme “family on vacation,” and then sold them on stocks like Shuttersrock. They say they made a decent amount of money from this and earned a good percentage of the cost of the vacation.”

Here's a typical real story about how you can make money from photographs. Today there are many services that bring together a mass content producer and a buyer. You simply register on the service through your Instagram account, mark which photos you want to sell - and make a profit.

Today this method of making money on Instagram is one of the most popular. How it works?

1. You are looking for a client through an exchange or on your own.
2. Negotiate the price of advertising.
3. You take a high-quality photo at the client’s request and give him the footage.
4. You get money.

Let's take a closer look at the process of selling Instagram photos.

1. Foap service calls itself “the next wave of stock photography.” How it works: You register on the site, create a profile and portfolio of your best images that you would like to sell. For every photo sold you earn $5. The advantage is that you can sell the same image an unlimited number of times.

2. 500px is a photography community with 80 million photos. Is a great platform to display and license your photos.

A few nuances that will allow you to earn more on this site:

use 4-5 keywords for each photo. This will help your work find a buyer;

look for and photograph what no one photographs;

3. Twenty20 – trading platform to sell your photos from Instagram. Register online or download their iPhone app. Any photo you post is for sale. But you retain the rights to the photo, so you can sell it multiple times.

4. Snapwire– the service recommends that you upload as many high-quality photos as possible. You should use keywords to your photos so they can be easily found. If you consistently upload your photos, you will earn points. This way, you increase your opportunity to earn more money. Be sure to check out the “last purchased” section. This will allow you to understand what is in demand now.

And finally a few useful tips for those who decide to make money by selling photographs. First, take natural, not staged, photos. Brands are hunting for live footage. A Canadian pharmaceutical company once paid $6,000 for 52 photographs of friends playing. Secondly, don't use a square format. Although initially Instagram came out with square, Polaroid-type frames, the 4:5 portrait format looks more professional.

Idea for Instagram 10. Account promotion (marketing consultant)

Promoting accounts is another super-popular business on Instagram that brings in good money. Now many companies that maintain their profiles on this social network need promotion specialists. What is the job?

registration of a company profile;

creating content and a content plan that will gather an audience and bring clients;

SEO optimization;

partnership with other bloggers;

increased activity (likes, comments, replies).

There is nothing complicated in this work. If you wish, you can master all the skills in a month or two. Special courses will help speed up the learning process. Their cost is 6-14 thousand rubles.

How much can you earn? Here are approximate market prices for some Instagram marketer services:

• Account from scratch (creation, promotion) – 10,000 rubles;
• Monthly Instagram management – ​​from RUB 3,500;
• Designer account design – from 1500 rubles;
• Targeted advertising (setup and maintenance) – from 7,000 rubles.

To create a price list and decide what services you can offer the client.

How to look for clients? Monitor advertisements on Instagram and vacancies on specialized sites. Today there are many job offers.

How to build a sustainable consulting business on Instagram

If you are looking forward to long-term earnings, use the following tips:

Define your target audience precisely. To attract clients, you need to build smart relationships with bloggers in your niche.

Create a portfolio with good reviews. Get started with free help.

Track time spent on various tasks using different applications and set up processes when you work with new clients.

Let's people free information, and then your subscribers will turn into your customers.

Ready ideas for your business

Idea for Instagram 11. Account administration

The idea is similar to the previous one, but involves work on creating content. If a promotion specialist works with marketing tools, then the account administrator is responsible for the entire account.

Administrator tasks on Instagram:

regularly creating posts;

photo/video editing;

statistics analysis;

communication with subscribers;

generating new ideas;

creating a content plan;

The main task of the administrator is to maintain the quality of content. Find yourself similar work possible on freelance exchanges. You can also personally write your proposal to the blogger by email. The average cost of maintaining an account on Instagram is 5-20 thousand rubles. If you manage to find several companies that will be your regular customers, then you can earn up to 60 thousand rubles. You can read more about this method of earning money.

Idea for Instagram 12. Sell your experience

Let's assume you already have an active audience. And if not, go back to the beginning of the article and read about promotion and tips for maintaining an account. Now let's talk about how to create that very product.

How to come up with an original product

One way is to research books in your niche that are sold on Amazon or Udemy (focus on bestsellers). Another way is to research the audience that has formed in your account. You can ask them what they are willing to buy. Find out the problems of your audience during communication.

How much does it cost

The cost of courses can vary from 1 to 10 thousand rubles. It all depends on your audience, course content, interaction format, etc. By selling your experience on Instagram, you can earn 20-100 thousand rubles. per month. It all depends on how high-quality the product you offer, whether you match the needs of the audience and how you advertise it.

Mistakes you make in your business on Instagram that you can avoid

There are 3 main reasons why you will not be able to start selling courses:

you're not sure you're good enough;

you launch a product on Instagram, but then find that no one wants to buy it.

How to deal with this? Carefully study the market and consumer needs. Take a course like this to take a look at the entire “kitchen” from the inside. Ask yourself the question “What unique information do I have?” - the answer to this question will become the basis for the idea. Before you start selling courses, it is recommended to test them first - sell someone a stripped-down version for minimum price, get feedback and draw conclusions.

Idea for Instagram 13. Printing photos

All people are already accustomed to storing their photographs on electronic media. However, it’s hard to give up the romance of printed photos. Therefore, services for printing photos from Instagram are doing great on the market: they are in demand and receive a stable income. Printing photos from Instagram is, on the one hand, an innovative business idea, and on the other hand, it takes us back to the past, to the time when photo printing was relevant and in demand. A person can print photos from Instagram individually in special machines. Such devices are found in every shopping center.

Another format for making money on Instagram is creating photo books and albums from photos posted on Instagram. The user receives a finished photo book - in a hard cover, with collages of photographs that are selected in advance, in an individual design. The production of hardcover photo albums with individual designs allows you to make good money. To provide such a service, you will need to create your own website. A photo book designer will be available there, allowing the customer to independently choose the design, number of pages, and placement of photographs. Thanks to this service, you can literally print out your Instagram - with likes, dates, captions. Website development will cost you approximately 30 thousand rubles. The same amount will be spent on active promotion on the Internet. Also, don’t forget to create your own Instagram account, with which you will advertise your services and look for interested buyers.

Second important point In this kind of Instagram earnings - search for a printing house where photo books will be printed. To do this, check out the printing houses in your city and compile technical information. task, find out prices. You don't just need to choose the cheapest printing services. Pay attention to the quality of printing, paper, colors... The success of your business depends on the quality of execution. Before concluding a contract with a printing house, run a test print to ensure quality.

The cost of a finished photo book is about 1,300 rubles. In the first month, you can receive 15-30 orders and count on revenue of about 40 thousand rubles. The average cost of a photo book for 5 spreads is 230 rubles. This means that the net profit from one sale will be 1070 rubles. Then, with 30 orders per month, the net profit will be about 30 thousand rubles.

Idea for Instagram 14. Affiliate programs

One of the easiest and most profitable ways to make money on Instagram is to sell other people's goods or services through affiliate programs. How it works?

Algorithm for working on site:

• registering an Instagram account;
• choosing a partner product or service;
• in some cases you will have to obtain approval for your Instagram account as an advertising platform;
• receiving an affiliate link;
• placing an advertising post with an affiliate link in your account;
• If a user follows your affiliate link and purchases a product or service, you will receive a reward.

Today there are many affiliate programs. You can easily find lists of the best partners on the Internet. These sites provide lists of partners: Rekl.pro; Tlight; Adcombo; CPA. On average, the commission for selling one product through a CPA network is 200-600 rubles. You can earn about 20 thousand rubles from affiliate programs. monthly. By the way, you yourself can earn money through an affiliate program on your own purchases. How? Find a product, register in an affiliate program, take the link and buy using it. This scheme works in online stores and products participating in CPA networks.

Finally, some tips for running a business on Instagram using affiliate programs:

1. Promote only one product. You'll ask people to follow a link in your bio, where you can only provide one link.

Do not use a product image. People care about the result. Show them the product you are promoting in action and how it can positively impact their lives.

Do not use hashtags, since the number of clicks on them is insignificant, and the visual component of the content is spoiled.

Choose products for affiliate sales that are already selling well and receiving rave reviews from customers.

Don't use text on the image as it reduces reach

Use 15 second videos.

Idea for Instagram 15. Completing tasks

This method can hardly be called earning money - rather, a part-time job. It does not bring much profit, but it takes a little time and generates income.

How to make money on Instagram from likes

Register for a special service

Get a task, for example, to like certain pages. With the help of special services, you can earn money on Instagram by three simple actions: likes, comments, subscriptions. For these actions, people are willing to pay from 1 to 5 rubles.

Complete the task and receive a reward.

Here are a few such sites:

vktarget.ru– here you can get 1 ruble just for liking a photo or subscribing. The minimum withdrawal amount is only 25 rubles.

Qcomment.ru– on average, one action here costs 3-5 rubles. If you work hard, you can earn 500 rubles a day.

Forumok.com– payment for actions – from 50 kopecks to 5 rubles (for more serious tasks, like leaving a comment).

Cashbox– for 1 like you can get from 0.65 rubles.

The amount of money earned directly depends on the generosity of the customer. Average prices are:

per like: 0.6-2 rubles;

for subscription and repost: 1-5 rubles;

per comment: 3-15 rubles.

Using this method, you can earn 100-500 rubles a day on Instagram. And for a month the amount will be 2-10 thousand rubles. But it is worth considering that there are not very many tasks posted. Therefore, it is advisable to register on several such resources at once in order to increase your daily earnings.

Business on Instagram. Let's summarize.

Instagram today is not just a social network for communication, but a real trading platform where you can start your own business and make good money. In fact, there are many more than eight ideas for making money on Instagram. You can provide photo processing services, be a Giveaway organizer, analyze profiles, produce author’s presets for photo processing, provide designer services for creating an account, write custom texts, etc. Therefore, the main thing is to find a business idea that will be easy and interesting for you to work with. In this case, business on Instagram will bring pleasure.

Unfortunately, you can make money on Instagram, but not right away. In most cases, investments in Instagram pay off over time. You definitely won’t get immediate profit.

11,078 people are studying this business today.

In 30 days, this business was viewed 613,639 times.

Content

Each of the users of social networks has at least once thought about how to make money on Instagram, get real money for likes, subscribers, and advertising. This article will tell you about opportunities, methods of earning money without investing your personal funds, how to live a fun and carefree life and earn decent money without making much effort.

Is it possible to make money on Instagram?

You can make a profit very easily if you are a popular user of this social network. The most effective real way making good money on Instagram is advertising. Fill your feed with beautiful photos of news of various products, and you won’t need to search for these posts yourself or beg for a source of income, since advertisers themselves offer cooperation to owners of popular blogs.

What is profit from a social network account?

Social networks such as Facebook, Twitter, Instagram have long ceased to serve only for communication, but have become an opportunity to earn money or do business. Having your own account, regularly uploading interesting and exciting videos there or posting photos from your life, you can get more subscriptions, likes, thereby earning money simply on your page and without making an effort, but by sharing your emotions that are interesting to people.

How many followers do you need on Instagram to earn money?

It is clear that the more of them the better, but do not forget that advertisers quickly and easily identify the owners of accounts with “inflated” bot subscribers, so no one will come up with offers to really make money. An important fact is the user’s status. If this is a popular person: model, singer, photographer, designer, etc., then even with 50 thousand subscribers, you can receive at least 10,000 rubles per post. If an account has more than a million subscribers, the minimum amounts per post start from thirty and go up to fifty thousand.

How much can you earn

The amounts of earnings differ and depend on the popularity of the person who runs the account and the number of real subscribers. For example, if a blogger has at least 100,000 followers, then the price per post can reach $800. If there are less than one thousand people, the price per post will be $100, this is at best. The cost of advertising also varies, with an average price of about $300.

Ways to make money on Instagram

There are several effective options for earning money:

1. Sell ​​your services. This method is used by photographers, trainers, psychologists, programmers, designers, beauty salons, entertainment and sports complexes, and shops.
2. Sell ​​other people's services and goods. It's simple, profitable. You need to find the product you need and receive interest for its promotion. The most common product is a watch. They are sold through CPA networks. Examples of CPA, where many products are located: admitad.com; kma.biz; ad1.ru. The commission for sales through such networks is only 600 rubles, but if you advertise products through regular program, commissions will increase significantly.
3. Sell ​​your product. This is how online stores or hand makers make money. For example, lovers of certain products or major brands, with great pleasure become subscribers of store accounts on Instagram to follow product updates, promotions or sales.
4. Make money from advertising. Popular stars make good earnings from advertising photos or videos, sometimes exceeding reasonable prices, even by posting one photo with a description you can get a couple of thousand rubles for it.
5. Promoting accounts for money. This method of promotion allows you to make a good profit. Many large companies hire Instagram managers who create company profiles, create content (gather an audience), use account promotion methods, and conduct various advertising campaigns. You can learn this in a couple of months, you will be paid up to 20,000 rubles for this, and if you work with several companies at the same time, then the total will be more.
6. A method that is suitable even for a schoolchild. By liking (each like will cost 1 ruble), commenting on photos, subscribing to active users, you can also earn an income of an average of 200 rubles per day. Examples of such sites: Qcomment.ru, Vktarget.ru, Prospero.ru. They contain not only tasks for Instagram users, but also other social networks.

Earnings from services

Using the services listed below, users can easily earn money. Active Instagram users need to know about popular exchanges (presented in the table):

Advertising revenue

How to make real money from advertising on Instagram? Very simple. The main thing is not to set the goal of selling advertising quickly. Your job is to collect the target audience - real and potential buyers, followers, active accounts. If you give people high-quality content, they will get used to interesting information and will also perceive advertising posts with understanding. Your page must also have contacts; put links to pages from other social networks so that people feel comfortable contacting you.

Doing Business

Before creating a business through Instagram, study distinctive features business account. Next, you need to create and beautifully design the page so that it is convenient for the client to choose. Give interesting information to the customer, use all kinds of competitions and promotions to lure new subscribers. Use it special programs and services, such as: online services for Instagram, auto-posting, insta-tools for marketing, programs for creating and processing videos.

Account promotion

Promotion of your profile is necessary in order to reach large quantity young people who can become buyers or consumers. Professional account promotion helps promote personal page or brand at a fast pace. This is easy to do with:

• bright, beautiful photo reports using hashtags;
• information graphics that connect information with pictures;
• various videos or collages;
• artificial cheating.

How to make money on Instagram without investment

The social network is very convenient for passive income. No investment is required for this, you just need to lead an active life and share it with others. It is necessary to post interesting videos and your own photographs, and use hashtags. Subscribers will be added, leave their likes and comments, and you will receive your interest from this.

Blogging

There are small rules for a successful blog and earning extra money:

1. Pay attention to the statistical data of the pictures, which ones get a large number of likes.
2. Pay attention to what you like, is interested in demand from other users, and attracts.
3. Follow the plan. Stylish Instagram is a planned blog that is designed for target audiences. You can take a photo right away and then post the photo at a certain interval; this secret works to attract new users and will also help you save time. The photo must be High Quality.
4. Use the same processing to publish photos. The same filters make your photos recognizable to others.
5. You should not publish something that does not fit into your topic.

Earning money on Instagram from subscribers

Oddly enough, to earn decent, real money, you don’t need a large number of subscribers, but a high-quality percentage of them, and this means that 2000 active users are much cooler than several walls of thousands of bots, which are a gray mass. How to make money on Instagram from advertising posts, new comments, and receive profit from advertisers? The answer is simple: you need to write an interesting blog, accompanied by high-quality photos and content.

Likes and comments

Almost every blogger knows how to make money on Instagram using likes or comments. A very large number of people are interested in getting a large number of likes on their posts - they are willing to pay for it. Such users are employers. Advertisers are willing to pay about 50 kopecks for one like, and 1 ruble for each subscriber.

Uploading photos

Special rules, which you need to follow when posting a photo if you don’t know how you can make money on Instagram:

• The photos posted should be interesting to people; photo reports from your yard will not bring many likes or comments, let alone earnings.
• Before you start making real money from your photos, you need to carefully study fashion trends and how popular different styles are.
• Before posting, study popular profiles of bloggers, their topics and techniques for creating projects.

How to make money on Instagram from advertising

Main point– is to find advertisers. There are many intermediaries who are willing to provide excellent platforms for honest purchases and sales. In order not to rack your brains about how or where to make money by advertising, you can use special exchanges. The exchange helps you get good income from individual blogs or directly from advertisers.

Advertising exchanges

Partnership programs

Rating of affiliate programs and popular applications (Internet resource)

1. INSTAMAXI – designed for automatic promotion on the Instagram network.
2. ADSTAMER – represents an advertising exchange.
3. SOCLIKE is an affiliate program that helps promote on social networks.
4. DEALWAY – helps buy or sell advertising.
5. LABELUP – connects advertising platform owners with advertisers.

Brand offers

Successful brands fill their feeds with beautiful and colorful pictures of popular products. Top offers:

1. The VARDA brand offers beautiful and sexy models of dresses, swimsuits and bodysuits that emphasize beauty and femininity, hiding flaws and attracting a large audience.
2. IREN VARTIK – fashionable and high-quality shoes, the photo of which does not look provocative, which attracts the audience.
3. Yumbaker Cafe is a paradise for those with a sweet tooth.
4. Rock_ma_vie – stylish jewelry.
5. Natura Siberica – face or body care, cosmetics based on herbal ingredients.

How do bloggers make money on Instagram?

A blogger’s earnings are based on promoting advertising posts, subscriptions, likes, comments, sales of their own services or other people’s goods. You can work remotely, promoting other people's pages. You can easily earn from 500 rubles per post from advertising. But for advertising you need to have interesting and unique content, then the employer will find you and offer cooperation.

Receiving income from doing business

How to make money on Instagram from a business: this is realistic if the business is interesting, for example, accounts of professional photographers, photo studios, manicurists, stylists, makeup artists, beauty salons, entertainment complexes, etc. In general, everything that is interesting to people. A topic such as purchasing equipment or performing repair or construction work is unlikely to yield a positive result, even if you have your own website.

Selling your own services and goods

Here, income depends only on you, how interesting and attractive your profile photos will be for others. This is very profitable, especially if you are interested and invest your energy in promoting the business. When answering the question “how to make big money on Instagram,” you can use the following ideas:

• sell goods that are made with their own hands;
• provision of manicure or pedicure services;
• services of a cosmetologist, nutritionist or personal trainer.

Income from intermediary services

You can make money on Instagram using special exchanges and affiliate links who are involved in your promotion (accounts, photos, public pages, advertising). With the help of such intermediary services, you can get additional income in a short time, but before resorting to their help, you need to carefully study what percentage this or that exchange will charge for its services.

Online stores

Instagram is a great assistant for promoting your own online store. How to earn real money on Instagram:

• You need to decide on the type of goods that will interest users and start trading.
• Take the time to visit successful online stores to understand the features of the service, study the functionality, assortment, etc.
• It’s best to put your store’s logo on your avatar, post only high-quality pictures of the products and be sure to describe them, in this case sales will increase significantly.
• Next, it’s up to advertising, gain the number of subscribers, be active and everything will work out.

A long time ago I wrote an article “Business profile on Instagram”. To our surprise, this article became incredibly popular, with over 250,000 views.

For my part, I helped people solve one of their problems. On the other hand, they began to contact me with another question: “How to make money on Instagram?”

It turned out that the business profile was not created in order to promote your business or see page statistics.

And in order to make money on it. However, this has nothing to do with earning money. But we’ll figure out how you can make money on Instagram in this article.

Lots of strategies

There are several different strategies for making money on Instagram. Starting from fast ones, when using your account you can earn your first money in just a few hours.

And ending with quite long and long-term ones, thanks to which many Russian Instagram stars receive 500-700 thousand rubles for one post.

I, as a citizen of this market, will reveal everything without any cuts. Moreover, this article will be useful for those who want to start earning real money in this business.

So do businesses who want to get additional strengthening of their accounts through those who make money from it. In any case, read, we don’t write bad things.

1. Likes and comments

The Instagram algorithm is now designed in such a way that the more people like and comment on you, the higher your post will appear in the feed of not only your friends, but also other subscribers.

This is why many people and companies are willing to pay for it. Again! There are accounts that are willing to pay for you to like their publications, write a comment on this very publication, or simply subscribe to them. It's a good news.

Cost of actions

The bad news for people is that you won't earn much from likes and follows.

Although some services claim that if you try, you can “make” 500, or even 1000 rubles a day. As a rule, it is 100-300 rubles.

For business, this is definitely (second) good news, since you can increase the activity and ranking of a post at a very low price.

Why can you earn so little from this? Well, judge for yourself. For liking, you will be paid 50 kopecks, for subscribing to your account - a little more (60-75 kopecks).

So sum it up. Yes, if you create several accounts, the amount can increase to the desired 500 rubles per day, but in my opinion, this method is still more suitable for schoolchildren and those who do not want to worry too much.

To earn money and receive likes and comments, there are special services where you will need to attach an Instagram account and perform the necessary actions.

As a rule, a business sets a lower price, and a freelancer chooses where it is higher:

1. Bosslike.ru. One of the most famous services. It hosts both a large number of social networks (not only Instagram) and a large number of users/tasks. This means that you can earn quite good money.
2. Qcomment.ru. I recommend this service, since they pay not only for likes and subscriptions, but also for commenting on publications. And for these tasks the price already reaches 10 rubles.
3. Socialtools.ru. Exactly the same service as the first one, only in addition to Instagram it has all other social networks, including Odnoklassniki and Twitter.
4. Ad-social.org. This service has a rather unusual approach. You need to accumulate points, which can then be exchanged for money, and vice versa.
5. Cashbox. In this task service, everything is aimed mainly at promoting websites and applications through social networks. But they pay much better for them.

A little later I will write a life hack on how you can complete these tasks and earn much more money.

But business doesn’t need this life hack, because it needs the maximum number of high-quality actions at a low cost. Therefore, choose according to your taste and color above.

WE ARE ALREADY MORE THAN 29,000 people.
TURN ON

2. Advertising posts

This is when a business offers to advertise on a popular blogger's account.

Advertising post

Now this is a whole business, thanks to which bloggers receive good compensation for their work. There are 2 types of this type of advertising:

1. For money. This is exactly what popular bloggers and Instagram stars live on.

   For example, Olga Buzova recently bought a car worth 5 million rubles, which she saved exclusively from advertising money on Instagram.

2. Barter. IN Lately It was barter advertising that became popular.

Where can you earn or spend?

In order to promote your account on any social network now, you need funds and channels.

Moreover, this is relevant for both a personal account and a business. Therefore, in order for people to know about you, I recommend using special platforms of insta-bloggers, which will give you a good boost:

1. Getblogger.ru (Promo code “INSCALE20” – 20% discount on EVERYTHING!)

There are other services, but they either have a rude attitude or you can’t figure it out without a bottle.

But we need everything to be simple and effective. The scheme of action in most sites is as follows:

• Blogger: registration -> moderation -> assigning a cost per post -> receiving an order -> sales -> earnings (minus commission)
• Business: registration -> searching for a suitable blogger -> submitting an application -> approval of advertising -> payment -> advertising placed (report)

Businesses can start advertising with bloggers right now. But bloggers who have not yet grown to 5 thousand (at least) should seriously take up their promotion. I will tell you how to do this sequentially a little below.

3. SMM services

“If the palm tree doesn’t come to Jokha, then Jokha goes to the palm tree,” is a story about how you can solve the issue of making money on Instagram differently.

You will begin to understand SMM promotion. For a business, this is an excellent skill that will help reduce page promotion costs or improve the quality of personnel control.

SMM services

For those who want to profit from it, this is a great skill that many businesses need now.

Moreover, there are many more people willing than those who provide these services. Your earnings can be based on:

1. Maintaining an account (creating, posting and communicating with subscribers);
2. Attracting subscribers using bots (don't even think about it);
3. Attracting subscribers using (you can, for example, use the Tooligram program);
4. Attracting subscribers using .

The most difficult thing is point 4, since this needs to be purposefully trained, and, oddly enough, point 1.

After all, if you post scary photos and make posts “anyhow,” you won’t work for long. And in this matter, constant cooperation is very important.

As a rule, maintaining other people's accounts costs from 2 to 20 thousand rubles, depending on the goals and objectives.

Moreover, two thousand is an extremely low cost, which can only be found among failed workers from the villages (no offense).

Important. If you want to promote your Instagram page completely free, then follow the link and use the Bosslike service. This service will also help you make money on your Instagram.

4. Earnings on goods

This is when you sell some real product (for example, a smart bracelet) or access to some mini-course on Instagram and receive a certain percentage or fixed payment from each sale.

This approach is called arbitration on Instagram. There are specialists who earn 50-150 thousand monthly using this approach.

Earnings on a product

And I have good news for you. I wrote quite detailed instructions how to make money if you want to sell someone else’s product on Instagram or if you want other people to sell your product.

In common parlance this is called arbitrage on Instagram. And all this is built on the following sequence.

1. Register with and choose the product you will promote;
2. Buy “tracked” Instagram accounts (for example) and one proxy for every three pages;
3. Fill them out en masse according to the principle;
4. Register in the Instaplus program, where you create all your accounts;
5. Include using your target audience accounts;
6. You get a mountain of money.