Hello, dear readers of the blog site. Today I want to talk about the world’s largest video hosting site called YouTube (in Russian it is often called YouTube, or simply pipe).

In fact, this treasure trove of video clips is now the third most visited site in the world (after Google and) and the basis for this success was the fact that it, in essence, occupies an intermediate place between video hosting and social networking.

In this article, I will try to look at it both through the eyes of an ordinary video hosting user, and through the eyes of the author of a video channel on YouTube, who uploads his creation there and tries to promote it.

YouTube - how to use video hosting

Many webmasters bring additional visitors to their sites from the pipe in this way, and some are trying to make money on YouTube different ways, including becoming a partner of this most popular video hosting in the world. But first things first, and due to the very large amount of information, often instead of tedious text with a series of screenshots, I will use videos taken from the same one.

Let's start by asking you a question - what project can be considered young? But nevertheless, it can still be called a young project. At the age of one and a half years, my blog was just, figuratively speaking, getting on its feet and did not bring me any income at all. And this, in general, is considered normal among webmasters.

The YouTube project is a completely different matter. In the spring of 2005, it was opened by several people who had previously worked on an equally famous project. And already in the fall of 2006 (a year and a half later) I paid them more than one and a half billion dollars for this service. This is monetization of a young project, this is what I understand.

What is noteworthy is that Google actually bought a competitor to its own Google video service, which in 2009 had already stopped accepting new videos for downloading and gradually faded into the shadows against the backdrop of the rising star of YouTube. In 2007, a Russian-language interface was added to the pipe, which undoubtedly contributed to its popularization in the post-Soviet space.

As I already mentioned at the very beginning, YouTube is now the third most popular in the world, which is confirmed. Many Internet users spend as much time on it as on social networks. Yes, and it’s understandable, because it has many of the attributes of social networks - ratings (ala likes), the ability to leave comments and rate the comments of other users.

The owners of the channels, who fill this giant video hosting with materials, have the opportunity to edit the videos they have uploaded directly in the browser window, flexibly configure the audience to whom they will be available, and be able to add inscriptions (for example, navigation, an offer to subscribe to their channel, etc. ) directly on the video, insert links to your site in the description and even sign an agreement with YouTube about displaying advertising in your videos and receiving a share of the profits from this profitable business.

Let's first take a look at the opportunities provided by the service to an ordinary user who does not even bother to register on it in order to be able to leave comments. So, by logging into www.youtube.com, you will immediately see search tools that will help you navigate this sea of ​​video content:

You can enter the query you are interested in in search bar or try looking for something in a structured catalog that breaks down all the videos available on YouTube into categories. Nowadays a separate subdomain is no longer used for the Russian-language version of the pipe.

The preferred language and your country of residence are determined automatically, but if suddenly this choice does not suit you, you can always scroll to the end of any YouTube page and select the Russian language and country at the very bottom:

Language and country can be selected from the corresponding drop-down lists, and using the third one you can enable safe mode views on YouTube so that all videos on frivolous topics and other rude things are blocked.

By the way, enterprising Russians earn quite interesting money there. They post short (a few seconds) videos with frivolous pictures and an offer to follow the link located in the description of this video to watch them in full.

Well, after clicking on the link, the naive user is transferred to an adult paid site, for which the enterprising Russian webmaster receives a certain number of tugriks in his pocket. It is clear that YouTube deletes these videos very quickly, but they manage to be indexed by Reactive Google and even end up in the top of its search results, like something new.

Moreover, they breed in huge quantities and, most likely, programmatically, which complicates the fight against them. Oh those Russians... Partnership programs For official earnings on YouTube not for us - we need it quickly, a lot and, preferably, now and at once. In general, it makes sense to use safe browsing mode at least to cut off this kind of spam.

In general, the search problem on this service is quite acute. None of the search engines have yet learned to properly analyze the content of videos, so their ranking for your request will be based on an analysis of their title, tags and description for the presence of words from the user’s request, and also taking into account its popularity (number of views , likes and comments) and links from external resources.

All this would be great if all owners of YouTube channels understood the essence of this process and correctly filled out the fields with information about the video they posted. But this is far from the case, and therefore poorly designed stories are often impossible to find, even if their content fully corresponds to your request. Additional search filters that can be used in the pipe do not help much either:

When you go to the video viewing page, in the right column you will be able to see similar masterpieces (according to YouTube), and at the bottom of the video you will see the name of the channel and a button to subscribe to the mailing list of messages about added videos in it:

You probably noticed that Lately On YouTube, they often began to embed advertisements not only on pages, but also in the videos themselves. Sometimes it appears at the beginning, and sometimes it pops up at the bottom of the viewport while it is playing (see screenshot below). Owners of video hosting, i.e. They share income with the authors of the videos, but not always and not with everyone.

Some channel owners became official partners of YouTube and got the opportunity not only to put in their pockets about half of the income from advertising introduced into their videos, but also additional features on the design of your channel. But we will talk about this in more detail below.

In the viewing window itself, you can adjust the sound volume, and by moving the mouse cursor to the timeline, you can see what will be shown next (does not work on all videos yet):

What’s remarkable is that you can move along the timeline not only by clicking the mouse, but also using the keyboard. The top number line of keys will allow you to move through the video (5 - middle, 0 - beginning, etc.), and you can also fast forward or backward by ten percent using the arrow keys on the keyboard.

Also very useful is the gear icon, which allows you to select the resolution for this video. The fact is that when uploading a video to YouTube, it is converted and the user, depending on , is free to choose the resolution he needs. Well, a little further there are buttons for enlarging and viewing in full screen, as well as returning to viewing in a window (it would be stupid to watch HD in a window, and not on the full screen).

Now let's take a look at what's located directly below the video you're watching. You have the opportunity to express your attitude towards him (like/dislike). Next, you are given the opportunity to add video material to your favorites, where they can be arranged into playlists and configured to display them for other YouTube users.

How to embed a YouTube video on your website?

The embed code itself is based on , which guarantees its functionality in all popular browsers.

Well, it's time to look into the other world of YouTube, i.e. look at it through the eyes of the author of the channel, who is even trying to make money on it, or through the eyes of a webmaster who uses this video hosting (dash social network) to attract additional visitors to his resource. Go.

Registration and creation of your channel on YouTube

If you didn’t need to register to view or insert the video code on your website, then in order to upload your masterpieces to this video hosting, you will still have to register and create your own channel. This is quite easy to do, besides, if you already have one, you just need to log in to YouTube.

Let's first talk about making money on YouTube, and only then we'll talk about how to add videos to this video hosting and how to do it correctly to create favorable conditions for promoting your video to the top searches that take place within this service.

Thanks to successful promotion, you can earn a lot - either directly from the video dump, or by attracting visitors to your site from it.

How and how much you can earn on YouTube

In the bourgeoisie, YouTube has already become a full-fledged source of income for those who can generate good and high-quality (sometimes relatively) video content, which can in turn attract a large number of views. The service is ready to make a deal with such channel owners partnership agreement and pay them more than half of the income received from displaying advertising in the videos of this very owner.

At one time it was quite easy to link your YouTube and YouTube accounts, after which you had the opportunity in the channel settings to activate advertising and start receiving income from this business. But now this freebie is covered up (at least for RuNet). However, there is still a possibility become a YouTube partner by filling out the appropriate application (click on the button circled in the screenshot "Apply Now"):

Pay attention to how professionally this video blogger’s video is made - you can even put it on television now. And this is no coincidence. This respected comrade (Bennet1890) runs the most professional, in my opinion, video blog in Russian. What’s remarkable is that he teaches exactly how to do this without spending any astronomical sums on filming and editing.

Annotations for videos are also very conveniently implemented (you can do this with the YouTube functionality), which allow you to subscribe to the channel and go to view the previous and subsequent video blog post.

He has a very good presentation of the material and professional post-processing (I’m not going to write a video blog, but I watched a dozen episodes of his creation in one breath). If you watched this video, you realized that the official path to obtaining a partnership is not so thorny and, as it turned out, even faster than trying to get through intermediaries.

The only thing the Googlers have gotten to the bottom of is the use of music without the consent of the copyright holder, but even this problem can be solved and the answer to it is Bennet1890 on his YouTube channel. I advise you to familiarize yourself with these videos in more detail, especially if you yourself plan to make money from this in the future (notice that the Google context pops up on his video).

Another thing is that you probably shouldn’t count on such large amounts of income as were given below for bourgeois video bloggers. Income from regular Google Adsense in RuNet and in Burzhunet differs significantly (if not by an order of magnitude) and this will most likely be the case when trying to make money on YouTube.

However, no one is stopping you from generating content that will not have language barriers (how could this be?). Then at the shows in the bourgeoisie you will be able to warm your hands very comfortably.

But even in RuNet there are serious players who are already quite possibly making decent money from cooperation with this largest video hosting site in the world. Well, for example, still the same TeachVideo has thousands of videos in its arsenal with a huge number of total views. Previously, he sold CDs with his own, but now he found alternative way monetization. It is possible that YouTube is the future for modern information products (training courses).

An even more impressive player in this market is a YouTube channel called Mosfilm. There you can watch films that are classics of Soviet cinema. Moreover, these will be full versions in good quality and completely legal. I think that it can pay off well abroad, where there are quite a lot of our former compatriots who want to feel nostalgic, and advertising prices are much higher.

P.S. While I was writing this article, I registered several accounts in the pipe (I received several email Gmail mailboxes) and used several previously registered accounts. I just wanted to find out all the nuances before writing about it. So, under one of the accounts I created a channel not tied to mine and decided to describe the process of adding the first video (I clicked the “Add video” button).

Remarkably, YouTube offered me to monetize my future videos:

As an experiment, I decided to try again to get an account in Google and created a channel for it on the pipe, again not tied to Google+. I went to the page for adding the first video, but no longer received any offers for monetization. It looks like my account on YouTube and Google Adsense have been linked (it was registered to this email a couple of years ago).

Is this an accident, or was I mistaken when I said a little higher that linking YouTube and Adsense for RuNet is no longer possible, it’s hard to say (there is instructions for tying them). In general, I cannot check this, but you, dear readers, can. I would be grateful if you write about the results of the experiment in the comments.

Well, I will briefly describe the process of monetization using Adsense advertising. IN YouTube account settings There are options for advertising.

For my other account in the pipe Channel monetization is available:

By clicking on the “Monetization Settings” button, you will receive the necessary explanations on where advertising will be shown and where you can collect your money (in Adsense, having previously linked it with YouTube):

But on the second tab you are given the opportunity to disable display advertising directly in the video on YouTube. It is not possible to disable Adsense display advertising on a page with a video:

As a YouTube user, you have probably already noticed that there are usually two types of advertising in videos. Or this is an ad window that pops up at the bottom of the viewing area (overlay) with the ability to close it (In-Video Overlays):

After you have sorted out these three checkboxes, click on the “Commercial use” button. After that, go sequentially to the settings of all videos that you plan to monetize (start making money from them) and check for the presence of the appropriate checkboxes:

If I had unique videos that would make sense to post and promote on YouTube, then I would also describe tracking the income received from advertising. I can assume that, most likely, a corresponding column will appear in Adsense (for example, I have a column there that takes into account the income on my blog at blogspot.com), although I could be wrong.

Uploading videos to YouTube and promoting videos

At the very top of the YouTube page you will see an “Add Video” link. Follow it. I would like to immediately note that the service has a limit on the duration of uploaded videos (no more than 15 minutes). This was done as part of the fight against downloading movies and TV shows, which, as a rule, are long.

However, removing this restriction is quite simple. At the very bottom of the new video download page you will see a link "Increase limit".

By clicking on it, you will be asked to indicate your cell phone number, after which you will receive a confirmation code in the form of an SMS. The phone is tied to a specific person, and now, if you decide to upload pirated products to YouTube, you will have someone to ask and to whom to file claims and claims (possibly in court).

I also advise you to immediately link your YouTube account to the social networks Facebook and Twitter. Then, when a new video is added, it will immediately be announced on these social networks, which will attract additional attention to it and help promote the video in YouTube searches:

What’s noteworthy is that after I agreed to monetize my channel (described just above in the text), I no longer had a time limit when adding videos. Apparently the information from my Adsense account allows me to fully verify my identity even without indicating my cell phone number.

During uploading videos to YouTube from your computer, you will need to fill out the fields with the name of the video, its description and tags:

You need to very clearly understand that this is your main tool for internal optimization of videos for internal search on this service and for external (in Yandex or Google). Keywords must be used in the title and you can not write anything other than them.

You can also go to the “Commercial Use” tab and check the “Earn with ads” box, if this is allowed for your channel (read more in the text a little higher):

Selection keywords can be done through or use YouTube’s own tools - Keyword tool .

But last option gapes with huge holes - for many requests it simply does not have statistics. Although, based on one of your keys, he can also select a lot of variants of phrases with these keywords or an associative series:

In the tags (you can use at least a hundred of them), you also need to indicate the keys and it is by them that videos will be selected from the “Similar” column, located to the right of the one being viewed. The same principles apply here that I described in the article about.

If you want to increase traffic to your site using videos posted on YouTube, be sure to include the video at the beginning of the description link to your site or an article on the topic. You can use about 5,000 characters in the description, but only about 140 characters will be available when viewing (the rest is hidden under the “Expand” caption). That is why the link should be placed in the introductory part of the description.

By default, your videos will be available for viewing by all YouTube users, embedding them in other people's sites and blogs is allowed, and all users of this video hosting will be able to leave comments on it. For successful promotion, you need to leave everything exactly as it is. Why?

Yes because influence promotion several factors at once:

1. Presence of keywords in the title, description and tags for video material (on-page optimization)
2. Ranking is also influenced by external links placed on this YouTube page (with social networks, from your website surrounded by thematic text and even purchased links with the necessary keys in the anchor). This can be called external optimization.
3. All other things being equal, those videos that have more quantity views, comments and those that users like best. This turns out to be a kind of analogue of behavioral factors when ranking ordinary sites.

The video you uploaded to YouTube will be available again process. To improve its perception, to encourage subscription to your channel, to create video navigation and for other purposes, you can use the “Annotations” tab:

YouTube also gives you the opportunity to mock a video in a very easy-to-learn editor "Improve Video":

Here you will have buttons at your disposal that allow you to remove hand shake when shooting (Stabilization), select the optimal lighting solution (Auto-correction), roll back all changes made (Restore original video) and much more. The editor is very simple, but not the only one that YouTube can offer you.

You can use more powerful video editor, which will allow you to cut a video, insert transitions, music and mix it with other videos available to you:

You can see how much there is YouTube provides video creators. There is the already mentioned more powerful video editor, as well as other useful and not so useful tools. In general, I advise you to at least briefly familiarize yourself with this diversity.

Well, in conclusion, I want to say that YouTube has its own analytics system, which allows you to very clearly track views and other statistical information for all videos you have uploaded:

How to make huge money on YouTube - the basic theory Creation, design and optimization of a YouTube channel

The simplest and quick way download videos from YouTube to your computer - use one of several hundred online services available on the Internet. They are all similar to each other, but Lifehacker prefers those that have stood the test of time.

SaveFrom.net

Other proven services

If for one reason or another you are not satisfied with the previous options, then you can use numerous alternatives, for example:

• Getvideolink.com (attention, there is content 18+).

Some of them offer additional functions like downloading videos in Full HD and even 4K, however general principle Everyone has the same job:

1. Copy the link to the YouTube video.
2. Paste it into the appropriate field on the service page.
3. Select the parameters of the downloaded video (quality, format, etc.) and download it.

How to download YouTube videos using browser extensions

SaveFrom.net

You can add a video download button directly to YouTube interface. To do this, just install the SaveFrom.net extension for your browser.

Firefox, Opera and Yandex Browser are supported (choose the version for Opera). To add it to Chrome, you will first have to install the Chameleon extension, and then select the version for Opera.

YouTube Video Downloader

Google does not allow extensions for downloading videos from YouTube to the company store, so YouTube Video Downloader will have to be installed manually.

1. Follow the link, click the Download for Chrome button, and then extract the downloaded archive.
2. Next, in Chrome, open the menu “ Additional tools» → “Extensions” and turn on the “Developer mode” toggle switch.
3. Click "Download Unpacked Extension" and select the YouTube Video Downloader files folder in your downloads.

To download a video, use the extension icon on the toolbar or the buttons under the video. A choice of quality is available, as well as a separate download of audio in MP3.

ClipGrab (Windows, macOS, Linux)

ClipGrab will be a real find for fans of the all-in-one format. There is a built-in YouTube search, automatic recognition of links from the clipboard, extensive settings and download management. Everything is simple and reliable, but, unfortunately, it doesn’t work with playlists.

Softorino YT Converter (macOS)

This application is for those who don't like to bother. No, it allows you to select the quality and download only audio tracks, but its main feature is downloading videos as quickly and easily as possible.

In just a couple of clicks, the video can be downloaded and immediately transferred to an iOS device. Read more.

How to Download YouTube Videos Using Android Apps

Google's policy regarding loader extensions for Chrome also applies to Android apps on Google Play. Therefore, it is preferable to look for them on the side. This is dangerous, so carefully look at the address of the site from which you want to get the APK file.

Lifehacker has collected proven applications that will allow you to download videos from YouTube to smartphones and Android tablets and will not harm your data and devices. This official pages projects. Choose any of the applications, but only to the addresses listed below. Downloading and installing from other sources is entirely at your own risk.

How to download YouTube videos using iPhone and iPad apps

Teams

Starting with iOS 12, you can download videos using shortcuts. First install the application itself, and then add the corresponding shortcut from this link.

SaveFrom.net + Dropbox

Another workaround that you have to use because iOS restrictions. Using the above-mentioned SaveFrom.net service, we can get a direct link to a YouTube video, and using the Dropbox extension, we can save it to a cloud folder.

The operating principle is as follows.

This file manager for iOS has a built-in browser. With it, you can go to any online video download service (guaranteed to work with SaveFrom.net) and insert a link to a YouTube video.

The downloaded video will be in the internal downloads folder file manager. From there you need to move it to the Photos application folder. After this, the downloaded video will be available for viewing in the gallery along with other videos you have shot.

Video hosting YouTube (YouTube) is becoming more and more popular in the world and in the CIS countries and at the moment people are increasingly looking for registration, login, mobile version and how to create an account on YouTube and upload videos there. The latest innovation in video hosting is the ability to broadcast live videos to YouTube for users. It is very convenient here to store your own video clips of all formats or provide them for viewing by other users and earn money by installing advertising in the video. While other participants can comment, share their favorite videos, subscribe to the channel, while receiving notifications about newly released videos.

Video hosting YouTube (YouTube) was created in 2005 by three former PayPal employees and was bought out in 2006 by Google. During this time, it instantly became very popular, ranking third in the world in terms of attendance.

on YouTube

• In order to register on YouTube and create your own channel, first follow the link:

• And press the button to the right “ To come in«.

• To register on YouTube , necessary mandatory presence, uniform for all its services, including google play to download applications for android devices. Therefore, after clicking the YouTube login button, you will be redirected to login to your Google account. And if you do not have registration with Google, then you need to click on the link below " Create an account«.

• After that, start filling out the necessary data.

• Then, after creating your own google account, you can already log into your YouTube account. If the login is not automatically saved, then you will need to enter the data from your email - this is registration on YouTube.

• Your account will appear on the right side of home page YouTube.

to the YouTube channel

After registering and logging into YouTube, you can begin uploading videos to the created YouTube account. To do this, click on the button " Add a video«.

Login to mobile version YouTube

Today, people who have smartphones and use the Internet from mobile devices, there are already a lot and more and more people using the YouTube service from their own phone. In this regard, Google department specialists are constantly improving the functionality and capabilities quick search and watching videos, even with low Internet speed. Including quick, convenient search for YouTube videos and control with your fingers. By registering with YouTube, you can get more features and options available on your smartphone. The mobile version also has all the capabilities to create an account on YouTube yourself.

When installing new updates on the phone, video support using flash decoders is taken into account, in order to be able to view all used video formats on the Internet, including on YouTube video hosting, so at the moment there are no problems in using the mobile version of YouTube.

Setting up a created YouTube account

• Login to the created YouTube account, management and personal settings of the channel, using the button on the left (with three horizontal stripes) in the section “ My channel«.

• In the channel settings you can set a simple and memorable address in the browser line, for example:

• Here you can enter the name of the owner of this account, the thematic name or the name of the site with which there is a connection, etc. More details in youtube help How to choose your own channel URL.
• Change the icon and background of your created YouTube channel using buttons with a pencil image.

• When uploading a video to your own channel on YouTube video hosting, enter the “Title” (short definition), “Description” (more extensive description) and “Tags” (key queries), set open or limited access to the video, and if your message is required material. After which, press the button “ Publish” and the video is posted on the created YouTube account.

• There is also a section related to the uploaded video " Advanced settings". Here you can set options for including comments, displaying at the shooting location, displaying view statistics, etc.

• If you want to create a YouTube account, you can learn more about the functionality, rules and capabilities of YouTube video hosting for registered users, then you can go to the Youtube Help Center page.

Earning money on YouTube channel

Today, the YouTube video hosting affiliate program is gaining great momentum in our countries and a significant number of people are earning money here or are thinking about creating an account on YouTube. As a result of uploading your own video clips for general viewing, signed with a precise thematic title, these video materials gradually appear in the search results, based on the assigned ratings " Liked". After which, in the channel settings, you can set the mode “ Monetization" - this is an option for placing advertising banners in the video provided for viewing; the duration and size are also adjustable. YouTube video hosting pays part of the affiliate money earned as a result of clicks on installed advertisements. Accordingly, the amount of income here directly depends only on the number of views and in no case on the number of subscribers.

Enabling Monetization on the created YouTube channel

• To enable the “Monetization” mode of the YouTube channel (earning money by showing your own videos), you need to go to the settings “ My channel"(on the YouTube home page on the left) click " Video manager«.

• After that, open the section “ Channel» -> « Monetization«.

• More details in the YouTube help Terms of video monetization.

Some users who are registered on YouTube and have their own channels earn impressive sums from them. These can be videos such as: events from personal life, educational videos, reviews of various topics, and jokes happening with friends, with others strangers, with animals, etc. In fact, the range of videos posted is very wide, up to stupid short videos, but which later become very popular. It is also worth touching on the topic of earning popularity through videos with personal creativity, for example, as a result of performing your own songs. Recently, there are already people (for example, Yegor Creed) who made their way onto the big stage with the help of videos on YouTube.

If you are puzzled by the question “How to create a channel on YouTube?”, you can safely start doing this. This article provides all the basic instructions for this.

Install "SaveFrom.net assistant" from here: Install

Method 1 The easiest and fastest way is to add a “Download” button under the video on the Youtube page

Add a button
"Download" directly
under the video

To do this, just install the browser extension SaveFrom.net Helper for your browser

YouTube.com is the most famous video hosting site and the third most popular site in the world. He achieved such success thanks to his convenience and simplicity. However, the ability to download videos from YouTube is somewhat limited. Save video standard means, of course, it is possible, but not everyone can cope with this.

SaveFrom.net provides the fastest way to download videos from YouTube, and all saved videos will be in the very best quality. Choose a convenient method, download from YouTube video or audio and create your own video collection on your computer

How to download a video
from the home page?

After installing the assistant, a “Download” button will appear under the video. Click on it, select the desired format from the available formats, download video or music and enjoy!

How to download HD or MP3
from Youtube?

For this method you need to install free program. Read more about installation.

After installing the extension, a “Download” button will appear under the video. Click on it and select “Download HD from Ummy” or “Download MP3 from Ummy”.

Attention! This method Available only to OS Windows XP/Vista/7/8 users.

2nd way to Download videos from YouTube using SS youtube.com

How to download a video
without installing the assistant?

If you are on the YouTube website itself, then simply add “ss” before YouTube to the video address. For example:

Original URL: http://youtube.com/watch?v=YOcmSsBfafg

Download URL: http://ssyoutube.com/watch?v=YOcmSsBfafg

Method 3 Download videos from YouTube "sfrom.net/" or "savefrom.net/"