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Odnoklassniki are very popular in Russia, as well as abroad. According to the latest statistics, every second resident of the Russian Federation is registered on this social network. This means that today it is quite possible to use OK to promote goods and services and develop your own business. Groups in Odnoklassniki will help with this, and today we’ll look at how to create a group in Odnoklassniki from scratch.

How to create your own group on Odnoklassniki for free: simple steps

First of all, open the social network and go to your profile. Only a registered user can create a group in Odnoklassniki. So if you haven't registered yet, be sure to do so. In your profile, go to the “Groups” section, which is located at the top in the menu bar and select “Create groups or event.”

After this, the system will prompt you to select the type of group: whether it will be a group for business, for interests or for an event. For example, we select a group based on interests.

You definitely need to come up with a “Name”, for example “Fishermen of Moscow”, “Car enthusiasts of Kazan” and so on. After this, we select the topic that the created community will be dedicated to; for this you need to use a classifier. The most popular topic is humor, so we will focus on that.

After this, we will definitely determine access for our site, whether it will be open or closed. Absolutely all users can join an open group without any restrictions. And you can become a member of a closed group only after the application is approved by the moderator; news and current events happening in the community are displayed only for participants.

Then we read the rules for creating a group in Odnoklassniki and check the box that we are familiar with them. Finally, you need to come up with an image that will be displayed on your avatar. It is better to choose attractive and bright pictures that will stand out in the general list of user groups. Laconic avatars with geometric shapes on a black or white background look creative. Finally, select the “Create” button and automatically go to the group.

Creating a group in Odnoklassniki for business follows a similar pattern. Only at the very beginning do we choose the type of group: “For business”.
When we have created a group in Odnoklassniki for business, interests or for an event, we begin to set up its settings and design.

Settings

Using the instructions presented above on how to create your own group on Odnoklassniki, we founded a community. Now let's move on to its settings. Open the “Change settings” section, which is located in the menu bar, below the avatar. Next, a pop-up window with basic settings will open in front of us.

We start with “Title” and “Description”. Next, fill in the “City” column. If you are targeting an audience of a specific region, then indicate it here. If you are interested in how to create your own community group in Odnoklassniki, working throughout Russia, we leave this item blank. Please note that if in the future you will use geo-targeting to identify the target audience, it is better to immediately indicate the desired region.

Now fill in the “Keywords” field. This is a list of words by which users can get acquainted with the theme and focus of the group, and then decide whether they want to become its members or not. For example, if the site has a humorous vector, we write the words “joke”, “fun”, “fun”, “humor”, “jokes” and so on. There are no special restrictions here, write down all the words that you consider necessary.

I would like to focus your attention on the ID, which is indicated at the bottom of the page. This information will be useful in the future; you can always find it in this section. Save the entered basic settings and open “Publicity Settings”.

This is a fairly important step that cannot be ignored. In the window that opens, select the necessary items:

1. All members are allowed to create topics. This means that any participant will be able to open a new topic, create a photo album, upload a video, in general, post their message. It is a mistake to think that this will make the group interesting and attractive and increase user activity. Most likely, your feed will be filled with advertising messages and spam. This option can be chosen if the group is closed and applications undergo strict moderation.
2. Administration settings. If you do not want to receive a bunch of unnecessary messages and, in principle, do not want to be visible, select “Yes” in “Hide administration”. If you plan to advertise, communicate with subscribers, or get acquainted with administrators of other groups, put “No”. If you plan to use the video section and upload material there, set “No” to “Hide video”. If you select “Yes” in the next paragraph, each of your publications will be on behalf of the group, if you select “No” - on your own behalf.
3. The feed only displays administrator actions. If members of a community can create new topics, you can limit the ability to publish their material in the feed. Then topics created by subscribers will be displayed in a special “Topics” section, and not in the general feed.

How to create a store group in Odnoklassniki

Today, an increasing number of users are creating groups in OK to promote goods and services. Let's look at how to create a group on Odnoklassniki for sales.

For product items of the same type, we create a catalog and make a corresponding cover for it. We save the result.

So, we figured out how to create a group for business, interests and events in Odnoklassniki, and even learned how to set it up. Naturally, our work does not end there. The most important part begins - content development. Content will be the core and basis of the community, attracting new subscribers.

Rules for a good post in OK

To post on OK, you need to create a topic. How to create a topic in a group on Odnoklassniki? We do the following: open the group and select “Create topic”.

What's next?

Now it is necessary to promote the group in order to achieve the desired result. Promoting OK groups is a vast separate topic; now we will consider only the main methods:

We hope that the presented complete description of how to create a group on Odnoklassniki will be useful and you will definitely use the recommendations presented. Create a group on Odnoklassniki today and start developing your business!

Today we will tell you how to create a group on Odnoklassniki from scratch and completely free. The group can be used for communication, business promotion, or as a tool for making money (selling advertising publications or the group itself later).

For your convenience, the article is presented in the form of step-by-step instructions. The material is relevant for 2019 and will tell you about creating, choosing a name, designing and setting up a group in Odnoklassniki.

To create a group, you also need a personal page on Odnoklassniki.

Step 1:

Create a group

In the top menu and in the menu on the left there is a “Groups” button, click it. Then on the page that opens, click “Create a group or event.”

Step 2:

Group type

A window will appear where you need to select the group type. For the group you want to earn money from, it is better to select the “Public Page” option. For business, “Enterprise, institution, place” is suitable. Select the required option.

Step 3:

Group name

• company or brand name;
• your first and last name (if you are an artist or promoting a personal brand);
• a keyword by which clients can search for you (Apartment renovation in Moscow);
• the topic to which the group is dedicated (Omsk News);
• and so on.

But you shouldn’t dwell on this moment for long; if necessary, the name of the group can be changed at any time.

Step 4:

Description

The next step is to describe the group. Write how the group will be useful to subscribers, what will be posted in it. For a commercial organization, list the main activities, services and goods.

In this step, select the category your group belongs to. For a personal group, you can choose creativity or blogs; for a company group, the corresponding direction.

Contact details and restrictions

If you have content that is prohibited for viewing by persons under 18 years of age, then set the age restriction to “18 and older.” Then fill in your contact information: city, address, phone, website.

Group photo

Now you need to select a picture that will be the group’s avatar. For this purpose, you can use a personal photo or a company logo, depending on the type of group. Click “Select main group photo” and upload the file from your computer.

After that, click “Create” at the bottom. The group has been created, all that remains is to go through the basic settings.

From the main page of the group, go to “More - Settings”.

Here you can change the following settings.

In this article we will look in detail at how to create a group on Odnoklassniki, the process itself and the nuances of creating and designing a group.

It is worth saying that there are many services for promoting a group in OK and it is not expensive.

The Internet has now replaced communication in real life and on the phone for many. Most people now communicate through social networks. One of the most widespread social networks in the CIS is Odnoklassniki. With its help, you can not only communicate, find your old acquaintances, classmates and classmates, but also find new friends.

It is easier to find new acquaintances based on your interests. To do this, just join a group and start communicating with other participants. If you are not satisfied with existing communities, create your own.

Beginning of work

In the main menu on your page there is a “groups” button. Click on it. A window will open in which the groups you are already a member of, as well as the currently most popular communities that you can join, will be highlighted.

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Group type

At this point, you should be interested in the “Create a group or event” button.

Increase

By clicking on it, you will be taken to the next item where you need to select the group type. The type of group depends on the purpose for which you are creating your community. The following are available to choose from:

• a public page where you can publish various news and articles on a given topic;
• a company or organization suitable for businessmen or representatives of any company;
• enterprise, institution, place. In this type of community, you can post information about any enterprise or even place, for example, a cafe, a park, or just a street;
• famous person or group. This type of group is ideal if you are a media personality or simply want to gather a fan club of your idol;
• a group of interests or for friends is most suitable for those who are simply looking for communication and want to find new acquaintances on a social network;
• event. Choose this type of community if you have planned an event, for example, a flash mob, and want to gather as many participants as possible. Also, such a group is suitable for organizing competitions or exhibitions;
• a bulletin board, as the name implies, is suitable for posting various notes about selling, buying, exchanging or searching for something;
• The store is suitable for those who are going to start their own online business and do not want to spend money on creating a separate website.

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basic information

After selecting the community type, a window will open where you will need to specify:

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Group registration

The design of the group begins in the same window with loading the cover. The cover of the group says a lot about the community itself. It should attract attention and correspond to the theme and description of the community.

For example, if the group is dedicated to a singer, actor, film, or game, then it is clear that the cover should be a photo representing the idols. For a store cover, it is best to choose an image of one of the products or make a collage. A photo of a community for friends should reflect the interests to which it is dedicated - sports, games, outdoor recreation, fishing and more.

Having decided what exactly will be shown on the cover photo, you need to upload it. To do this, click on the “select cover” button (step 1). Then find on your computer and select the prepared image (step 2). And click the "send" button (step 3). That's it, your group has a cover.

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Shutdown

After filling out all the relevant fields, just click the “create” button at the bottom of the window, and your group is ready.

Increase

Now you can invite friends, create discussions, photo albums, add videos and music files. Its popularity depends on the content of your group. The more interesting the community is, the more subscribers it will gather. Once the community becomes popular, you can make money from it.

To create your own group on the Odnoklassniki website go to your Odnoklassniki page and select the menu item “ Groups».

A page will open that will display all the groups in which you are currently a member. Odnoklassniki(except for those where you are blocked). Click on the button " create a group or event».

After recent changes in the social network, all groups on Odnoklassniki are divided into six types: “Public page”, “Company or organization”, “Enterprise, institution, place” “Famous person or group”, “Group of interests or for friends”, “Event” "(previously there were two types: "for interests" and "for business"). In fact, inside all these types are not much different from each other and the main ones are still 2. (These are “Interest Group” and “Public Page”. The first is suitable for ordinary users, and the second is designed for more experienced users. Odnoklassniki themselves characterize these types are like this:

As a replacement for Business Groups, we now have Pages open to all users. Their publications are prepared and posted by the administration, and subscribers can participate in the discussion. For interest groups, the functionality has not changed: there is still the ability to both close the group and post publications to all participants.

Let's look at both types.

The process of creating a group in Odnoklassniki “based on interests”.

In the window that opens, enter the name of the future group and its brief description, which should not exceed 200 characters, including spaces.

After you have filled out all the fields, click on the " upload a picture» and select an image that will become the logo of your group. For example, I got it like this:

Decorating the group

After this, you are taken to the group administration menu. Initially, all its items are empty. We will talk about how to fill them out in the article on filling the group. However, there is one thing I recommend doing right away, namely decorating the group with one of the standard themes. Why standard? The thing is that you can use a self-created theme for a group on Odnoklassniki only after the number of participants exceeds 10,000 people. While the group is not promoted, you will have to choose something standard. This is done by clicking on the link “ Decorate your group page"(see picture below).

The process of creating a group in Odnoklassniki “for business”.

Now let's talk about how to create groups for business in Odnoklassniki. The first steps are exactly the same as in the first option, only when the “ Selecting a group type" select the item " Public page" A window will appear in which, in addition to the name and description, you are asked to fill in the type of activity and select a category. Also, if you wish, you can provide contact information by clicking on the orange link. Immediately after this action, additional items will appear, such as the country, address and website of the organization.

Also, at this step it is possible to immediately download logo of the newly created group. To do this, click on the link " upload a picture" Now we need to press the " review» and indicate the location of the picture. Please note that the original logo image must be square (otherwise it may look crooked after uploading to Odnoklassniki). I recommend creating logos at 200 x 200 pixels. When everything is ready, click " download" Also, don't forget to decorate your group with a standard theme. (I already wrote about this a couple of paragraphs above)

Changing settings

Once our group has a logo and theme, it's time to look into the group settings. You can do this by following the link “ change settings", which is located on the left under the avatar. In principle, all points do not require explanation. I’ll just say that in my opinion it’s worth checking the box next to the “ In posts by administrators and moderators, indicate the name of the group instead of their names.“In this case, all the messages that you, and not your participants, will publish will be visible, which from the point of view of most users is very convenient.

Now your group has not only been created, but is also ready to accept its first participants, so it’s time to think about its promotion.