Fair, not overpriced and not underestimated. There should be prices on the Service website. Necessarily! without asterisks, clear and detailed, where technically possible - as accurate and concise as possible.

If spare parts are available, up to 85% of complex repairs can be completed in 1-2 days. Modular repairs require much less time. The website shows the approximate duration of any repair.

Warranty and responsibility

A guarantee must be given for any repairs. Everything is described on the website and in the documents. The guarantee is self-confidence and respect for you. A 3-6 month warranty is good and sufficient. It is needed to check quality and hidden defects that cannot be detected immediately. You see honest and realistic terms (not 3 years), you can be sure that they will help you.

Half the success in Apple repair is the quality and reliability of spare parts, so a good service works directly with suppliers, there are always several reliable channels and your own warehouse with proven spare parts for current models, so you don’t have to waste extra time.

Free diagnostics

This is very important and has already become a rule of good manners for the service center. Diagnostics is the most difficult and important part of the repair, but you don't have to pay a penny for it, even if you don't repair the device based on its results.

Service repairs and delivery

A good service values ​​your time, so it offers free delivery. And for the same reason, repairs are carried out only in the workshop of a service center: they can be done correctly and according to technology only in a prepared place.

Convenient schedule

If the Service works for you, and not for itself, then it is always open! absolutely. The schedule should be convenient to fit in before and after work. Good service works on weekends and holidays. We are waiting for you and working on your devices every day: 9:00 - 21:00

The reputation of professionals consists of several points

Company age and experience

Reliable and experienced service has been known for a long time.
If a company has been on the market for many years and has managed to establish itself as an expert, people turn to it, write about it, and recommend it. We know what we are talking about, since 98% of incoming devices in the service center are restored.
Other service centers trust us and refer complex cases to us.

How many masters in areas

If there are always several engineers waiting for you for each type of equipment, you can be sure:
1. there will be no queue (or it will be minimal) - your device will be taken care of right away.
2. you give your Macbook for repair to an expert in the field of Mac repairs. He knows all the secrets of these devices

Technical literacy

If you ask a question, a specialist should answer it as accurately as possible.
So that you can imagine what exactly you need.
They will try to solve the problem. In most cases, from the description you can understand what happened and how to fix the problem.

Apple is preparing to surprise brand fans and market analysts again. Visitors to online forums are already discussing the advantages and disadvantages of the new Apple TV, wondering how successful the iPad Pro tablets will be, and how much the autonomy of gadgets with iOS 10 will improve.

In 2016, Apple will hold two important events, so preparations for them are being carried out like the last time. At each speech, the next “big product” will be announced or launched, which will determine not only a new vector of development for itself, but also for the entire market. The year 2015, full of news and presentations, is coming to an end, it’s time to think about what the coming year will bring us.

iPhone 7

iPhone 7 and iPhone 7 Plus will replace the current generation of Apple smartphones with 4.7- and 5.5-inch screens. Record sales of iPhone 6s and iPhone 6s Plus, which sold 13 million copies in the first weekend alone, added to analysts' confidence in the success of Apple smartphones.

With a high probability, the iPhone 7 will receive a radically new design and will lose the Home button. To compensate for its absence, the company will make the display larger. The only question then is where Apple will put the fingerprint scanner. It is expected that the biometric module will be integrated directly into the glass of the smartphone. The iPhone 7 will have 3 GB of RAM, and the smartphone will be housed in a dust- and water-resistant case that can withstand complete immersion.

There is a high probability that the new Apple smartphone will lose a 3.5 mm audio jack, because in theory it is the limiter on the thickness of the device.

iPhone 7c

Apple introduced the iPhone 5c in September 2013 along with the iPhone 5s, offering it as a more affordable version of the flagship. Therefore, the iPhone 7c with a 4-inch body may well perform in the same role at the September 2016 special.

Sources agree that the 4-inch iPhone will have a Touch ID fingerprint scanner and a metal body, but being a Class C device, it will lack key features of the top models, such as 3D Touch technology. In addition, it is claimed that the device will receive many color options, and its cost will be in the range from $400 to $500.

iPad Air 3

iPad Air 3 will be a further development of the current generation of full-size Apple tablets. No revolutionary changes in design are expected, especially given the radical reduction in the thickness of the iPad Air 2: Apple managed to reduce the waist of the tablet to 6.1 mm. Major improvements are expected in terms of the gadget's hardware capabilities. The device may use the new Apple A10 or A10X processor. iPad Air 3 may acquire support for the Apple Pencil stylus, its own analogue of the Smart Keyboard and a display with 3D Touch technology.

iPad mini 5

The fifth-generation iPad mini will be a miniature version of the iPad Air. It will debut alongside the third iPad Air. According to preliminary data, the fifth “mini” will receive the same filling as the iPad Air 2 released last year: an 8-megapixel main iSight camera, an A8X series processor, a 7.9-inch Retina display with anti-glare coating and 802.11ac Wi-Fi. Fi.

Apple TV 5

In 2016, Apple will show the fifth generation of the Apple TV set-top box. The company allegedly plans to launch trial production of the gadget by the end of December, and mass production of the device will begin at the beginning of 2016. Apple TV 5 should have a significantly more powerful processor. The new “filling” will radically increase the performance of the set-top box, which will require the use of special elements to dissipate heat.

Apple TV 5 requires innovation, and Apple doesn't have any up its sleeve yet, but there are a number of small problems with the current set-top box that need to be addressed next year. The Siri voice assistant, although it supports most languages ​​on mobile devices, does not want to speak them on Apple TV. Restrictions for developers associated with the Siri Remote do not allow the App Store for the set-top box to be replenished with worthwhile gaming masterpieces.

Apple Watch 2

In 2016, Apple will introduce the second generation of smart watches, the Apple Watch. It is known that the new modification was in development long before the presentation of the original model, and the official display of the product is scheduled for the first month of spring.

Little is known about the technical side of the Apple Watch 2. According to unconfirmed information, the new generation of watches will have a built-in camera, a sleep analysis function and greater autonomy, both in terms of operating time and in terms of connecting the gadget to the iPhone. The Apple Watch 2 will gain a large following if it doesn't require an iPhone to use the device. Many users who were disappointed in the first generation of watches are ready to buy wearable electronics.

iPod touch 7G

The iPod touch 7G is the most unlikely Apple product on the list. Supporting a touchscreen device that's almost identical to the iPhone, but without the cellular module, is impractical for many reasons. The iPod Touch 6G, introduced this year, was lost on the market; it has no obvious target audience, just as the line of touch players has no prospects.

4K Thunderbolt Display Monitor

Rumors that Apple plans to release a line of Thunderbolt Display monitors equipped with an ultra-sharp Retina display have been going on since June last year. Two years ago at WWDC, the company introduced a productive Mac Pro workstation that received support for 4K resolution. The latest MacBook models also support ultra-sharp images. It is a matter of honor for Apple to release a proprietary image output device for owners of flagship PCs. Moreover, the last time the Californian giant updated the monitor was in 2011.

iOS 10

The new edition of Apple's mobile operating system, iOS 10, is considered Apple's most anticipated release next year. The official presentation of the platform is expected in June at WWDC 2016, after which developers and participants in the testing program will receive a beta build of the OS. In the operating system, users will see Apple's ideas for developing a mobile OS under the leadership of the company's chief designer Jonathan Ive, who in October 2012 headed the graphical interface design team.

The “Ten” will be released simultaneously with the new iPhones and will receive a number of software changes, including new functions for the iPad Pro, the potential of which is clearly not 100 percent revealed. Traditionally, many OS innovations are borrowed from the world of jailbreaking. Users expect a customizable Control Center, profiles, and more options for the Touch ID scanner (hiding apps, partial access restrictions, etc.).

iOS 10 will work on most devices that support iOS 9. Unfortunately, owners of the iPhone 4S and iPad 2 will most likely not be able to upgrade to the latest release.

OS X 10.12

At WWDC 2015, Apple made it clear that OS X releases will now follow mobile trends rather than set the tone. This is evidenced by the fact that the Metal graphics engine, which debuted a year ago in iOS, has only now been added to OS X. Thanks to it, graphics on Mac will run 40% faster. The Split View feature also appeared in OS X in parallel with iOS and allows you to work in parallel with two applications on the screen. From the Apple Watch, the new OS X inherited the San Francisco system font.

However, in the current OS X El Capitan there is a serious development of the user experience. The Pinned Sites feature will allow you to pin frequently used sites in Safari, and the new Mute button will mute the sound coming from any tab. The Spaces function is designed to group applications and view them in separate screens - this way the user can divide their programs, for example, into work and personal.

Developers and users will have access to OS X 10.12 in the summer, with the final release scheduled for fall 2016. Like previous versions of the platform, the new platform will be distributed free of charge.

Published 09/07/16 14:03

Presentation of iPhone 7: September 7, 2016 Apple will officially show new models of iPhone smartphones. Where can I watch the presentation broadcast online?

iPhone 7 presentation, release date

On September 7, 2016 at 20:00 Moscow time, Apple will present its new flagship smartphone iPhone 7. On the eve of the announcement, a source from China published a photo, which, according to him, was taken from the official Apple video, Megareview writes.

Externally, the device is not much different from other leaks, the only thing is that it was assumed that in the Space Gray color the bottom stripe would be a little lighter.

iPhone 7: on the eve of the presentationApple accidentally declassified the names of smartphones

Apple's new flagship smartphones will be called iPhone 7 and iPhone 7 Plus. Told about this intkbbach one of the users of the popular Internet forum Reddit, who accidentally discovered information about the devices on the official website, reports RG.

According to him, he opened the version of the Apple website intended for residents of Hong Kong, and in the section with headphones he saw that in the left column, where you can choose which smartphones they will be compatible with, new models are indicated - iPhone 7 and iPhone 7 Plus. Apparently, their appearance was the result of an error.

Soon all mentions of the new iPhones were removed from the Apple website.

iPhone 7 presentation: where to watch the broadcast online?

The online broadcast of the presentation of the iPhone 7 (iPhone 7) will begin at 20:00 Moscow time in Russian on the channel Wylsacom.

iPhone 7: specifications, price

The iPhone 7 and iPhone 7 Plus will in many ways resemble the now previous generation of smartphones. Screen - 4.7 and 5.5 inches. According to rumors, the Home key will be touch-sensitive, but we emphasize once again that there is no confirmation of this. But it is known for sure that the seventh iPhone will be waterproof and will lose a 3.5 mm headphone jack, notes Obozrevatel.

They also claim that the hardware of the new Apple smartphone model will be more powerful than that of the “six”. However, the exact specifications of the iPhone 7 will be revealed tomorrow. Now they are talking about a dual-core Apple A10 processor and 3GB of RAM for a 5.5-inch device. Expected screen extension is QuadHD.

The lens and stabilization also promise to be much better, and the top version may also get a dual camera. The new iPhone's battery will have 14% improved capacity, but the new screen will likely eat up those improvements. Therefore, it is unlikely that the smartphone will be able to work longer without recharging. But there is a fast charging system. We also note that two new body colors are expected - Space Black or Deep Blue.

According to Chinese sources, prices for the new iPhone 7 (iPhone 7) will be as follows:

iPhone 7:

· 32 GB – $790;

· 128 GB – $910;

· 256 GB – $1,060.

iPhone 7 Plus:

· 32 GB – $910;

· 128 GB – $1,030;

· 256 GB – $1,180.

Apple today will introduce new smartphones - iPhone 7 and iPhone 7 Plus.

Text online broadcast, as well as a video presentation of the iPhone 7 will be available on Korrespondent.net at 20.00.

19.53. So, we are starting the broadcast! In just a few minutes, the Apple presentation will begin in San Francisco.

19.56. Groovy music is playing in the presentation hall.

20.02 The presentation has begun! A video is shown in which Apple CEO Tim Cook and American television star James Corden are driving in a car, singing and communicating with Siri.

20.09. At the same time, 140 billion applications have already been downloaded from the App Store.

20.13. Cook announced that the cult Mario game will be released on iOS, and in vertical orientation.

20.14. The creator of the legendary game, Shigeru Miyamoto, took the stage. The game will be called Super Mario Run.

20.17. Miyamoto talks about all the features of the game. There is a feeling that this is a presentation not of Apple, but of Nintendo.

20.19. Tim Cook is back on stage. He says that the company pays a lot of attention to education.

20.20 . 14 schools support the Apple ConnectED program. In addition, Yabloko plans to provide schoolchildren with 50 thousand iPads.

20.24 . Suddenly. While Cook is talking about education, an image of an iPhone 7 appeared on the company’s Twitter account. However, the photos were soon deleted. Most likely, someone from the company was in a hurry.

20.27. Finally moving on to the products. The first will be the iWatch smartwatch.

20.29. Cook claims that iWatch has become the second most popular watch brand after Rolex.

20.32. Good news for Pokemon Go fans - now this game will be released on Apple Watch. However, its popularity is already waning.

20.37. They announced the release of a new generation of smart watches called Apple Watch Series 2. Focused on sports and active people - 50 meters of water resistance, increased durability.

20.43. The new dual-core processor in Apple Watch 2 will speed up its performance by 50 percent. The smartwatch screen will be the brightest among all Apple products. GPS has also been added.

20.50. The second generation of Apple Watch will have a ceramic case. Looks really stylish.

20.54. In addition, the watch will receive new types of straps.

20.56. They talk about collaboration with Nike. There will even be a special edition of smart watches with Nike - Apple Watch Nike+. Price - from 369 dollars.

20.58. Tim Cook is finally talking about the iPhone.

21.03. However, first he talked about the release of iOS 10. He claims that this is the most powerful update to Apple’s mobile OS.

21.06. The dual camera in the iPhone 7 has been confirmed. The design has become more minimalistic and more rounded.

21.08. The new smartphones will be available in four colors: gold, rose gold, silver and black. In addition, the Home button has been redesigned - now it has become a touch button and will vibrate in response to action.

21.11. As expected, the new iPhones are waterproof and dustproof.

21.13. They tell details about the new camera. According to the creators, everything in it is new. Optical stabilization, lens consists of six elements, 12 megapixels, flash with four LEDs, 60 times faster autofocus. And the iPhone 7 Plus has two cameras.

21.14. In addition, the camera will also be able to do blur. The smartphone itself now uses “machine learning” to adjust all the indicators independently.

21.20. iPhone 7 Plus is even cooler. The smartphone has two lenses: telephoto and wide-angle. The camera provides 10x zoom.

21.25. New camera capabilities allow you to blur only what is behind the subject. However, bokeh will have to wait. Blurring will be achieved using software, which will be updated a little later, and not technical innovations.

21.28. The new iPhones now feature dual stereo speakers for twice as loud sound.

21.31. From now on there will be no headphone jack. New headphones will be included with the new iPhone, and for old ones you can purchase an adapter.

21.35. Apple showed off wireless headphones called AirPods, which can also be controlled using Siri. They also received microphone support. They look stylish.

Shortly before the event, an account on the Twitter microblogging service, registered back in 2011, received the coveted “blue tick” confirming the authenticity of the profile. According to the reviewer Mark Gurman, the company is going to use the service to broadcast the presentation live.

You can see the new Apple products at official website companies. Gazeta.Ru will also monitor what is happening in San Francisco. The event will start at 20.00 Moscow time.

iPhone 7

First of all, the line of smartphones is expected to be updated. This is evidenced by both the leaks that have flooded the Internet and the invitation to journalists, which contains a play on words: See you on the 7th (“See you on the seventh”).

Presumably, the company will announce two or three models of the device - a regular one with a larger screen (Plus) and a version with powerful characteristics (Pro). It is the advanced model that should receive a dual camera lens, which will provide high quality images, and a Smart Connector for connecting additional accessories.

But, according to the latest leaks, Apple has changed its mind about releasing three smartphones and plans to introduce

a device with Pro characteristics, but with the Plus postfix.

One of the main innovations may be the abandonment of 16 GB in favor of 32 GB as the minimum amount of memory. The maximum will be 256 GB.

The company is going to redesign the Home button, replacing it with a touch panel, which, using 3D Touch technology, will determine the pressure of the user’s fingers.

In addition, Apple apparently decided to get rid of the 3.5 mm headphone audio jack. Its function can be taken over by the Lightning connector. This step may also be an attempt to popularize wireless headphones. So far, this is the most radical change in the upcoming announcement, which has caused much discussion.

It is still unknown which headphones will be sold with the iPhone 7. Some analysts are betting on those connecting via Bluetooth, others are talking about wired ones with a Lightning connector, and still others even believe that the headphones will be standard, but with an adapter included.

The metal casing of the devices will be protected from dust and moisture. And the smartphones themselves will be presented in three different color variations, including Deep Blue and Space Black.

iOS 10, macOS Sierra

Most likely, the upcoming presentation will see the release of a new version of the mobile operating system - iOS 10.

The main changes affected the notification center and the system screen. iPhone users will be able to see the alert without unlocking the smartphone, simply by picking it up. At the same time, on the lock screen and in the notification center, you can open the context menu by pressing 3D Touch firmly.

The Photos app now has smart sorting algorithms that automatically combine multiple photos into one album.

As with Siri, developers were allowed to work with the Maps application. This will allow you to add, for example, the ability to order Uber directly from Apple's mapping service.

Along with this, the Music application has undergone a complete redesign. The design changes apply to both iOS and iTunes.

The company focused on the updated iMessage. The service will allow you to add stickers to the standard iOS messenger. You can already send money through the messenger and split the bill at a restaurant. A separate App Store has also appeared for iMessage.

Also at the presentation, Apple should openly launch a “desktop” OS, which will be called Sierra with the macOS prefix instead of OS X.

The update strengthens the Apple ecosystem and provides even more opportunities for iOS devices to interact with macOS.

The ability to automatically unlock a Mac if an iPhone or Apple Watch is near it has been added. The platform also received Siri support.

At the same time the publication Computer World suggested that the macOS Sierra operating system will become available to users no earlier than October 9-15.

Apple Watch 2

Another OS that the company is going to release to the mass market is watchOS 3. The platform for smart watches is actually a rethinking of the Apple Watch concept. It is expected that with the OS update the watch will run seven times faster. To speed up, frequently used applications will be located in the device’s memory, rather than downloaded from the smartphone.

Some analysts believe that Apple has prepared a new OS for a reason, but just to show off the next generation of smart watches.

According to rumors, the updated gadget will receive autonomous GPS, a faster processor and a larger battery. However, the watch will still not support its own SIM cards and will not allow you to forget your smartphone at home. The design of the Apple Watch will not undergo major changes.